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Today, the moving image is ubiquitous in global contemporary art.
The first book to tell the story of the postwar expanded cinema
that inspired this omnipresence, Between the Black Box and the
White Cube travels back to the 1950s and 1960s when the rise of
television caused movie theaters to lose their monopoly over the
moving image, leading cinema to be installed directly alongside
other forms of modern art. Explaining that the postwar expanded
cinema was a response to both developments, Andrew V. Uroskie
argues that, rather than a formal or technological innovation, the
key change for artists involved a displacement of the moving image
from the familiarity of the cinematic theater to original spaces
and contexts. He shows how newly available, inexpensive film and
video technology enabled artists such as Nam June Paik, Robert
Whitman, Stan VanDerBeek, Robert Breer, and especially Andy Warhol
to become filmmakers. Through their efforts to explore a fresh way
of experiencing the moving image, these artists sought to reimagine
the nature and possibilities of art in a postcinematic age and
helped to develop a novel space between the "black box" of the
movie theater and the "white cube" of the art gallery. Packed with
one hundred illustrations, Between the Black Box and the White Cube
is a compelling look at a seminal moment in the cultural life of
the moving image and its emergence in contemporary art.
Today, the moving image is ubiquitous in global contemporary art.
The first book to tell the story of the postwar expanded cinema
that inspired this omnipresence, Between the Black Box and the
White Cube travels back to the 1950s and 1960s when the rise of
television caused movie theaters to lose their monopoly over the
moving image, leading cinema to be installed directly alongside
other forms of modern art. Explaining that the postwar expanded
cinema was a response to both developments, Andrew V. Uroskie
argues that, rather than a formal or technological innovation, the
key change for artists involved a displacement of the moving image
from the familiarity of the cinematic theater to original spaces
and contexts. He shows how newly available, inexpensive film and
video technology enabled artists such as Nam June Paik, Robert
Whitman, Stan VanDerBeek, Robert Breer, and especially Andy Warhol
to become filmmakers. Through their efforts to explore a fresh way
of experiencing the moving image, these artists sought to reimagine
the nature and possibilities of art in a postcinematic age and
helped to develop a novel space between the "black box" of the
movie theater and the "white cube" of the art gallery. Packed with
one hundred illustrations, Between the Black Box and the White Cube
is a compelling look at a seminal moment in the cultural life of
the moving image and its emergence in contemporary art.
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