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The new digital economy has pronounced implications for corporate
strategy, marketing, operations, information systems, customer
service, global supply-chain management, and product distribution.
This handbook examines most aspects of electronic commerce,
including electronic storefronts, online business, consumer
interface, business-to-business networking, digital payment, legal
issues, information product development, and electronic business
models. An indispensable reference for professionals in e-commerce
and Internet business.
The world is undergoing a revolution to a digital economy, with
pronounced implications for corporate strategy, marketing,
operations, information systems, customer services, global
supply-chain management, and product distribution. This handbook
examines the aspects of electronic commerce, including electronic
storefront, on-line business, consumer interface,
business-to-business networking, digital payment, legal issues,
information product development, and electronic business
models.
Indispensable for academics, students and professionals who are
interested in Electronic Commerce and Internet Business.
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