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This book not only presents the overall development of quality
function deployment (QFD) and what it has been used for to date but
a new product support orientation by which it can be employed. It
is product and service “system” focused and presents how
blending the processes and elements of supportability and analysis
into a QFD-modeled methodology can achieve optimal cost savings and
performance efficiency and effectiveness. In addition, a working
model is provided that will assist those that elect to use such an
approach to current/new product and/or service development. QFD is
widely spreading throughout the world because of its outstanding
usefulness. It is aimed to fulfill the customer’s expectation of
a product or service design. Organizations of all sizes are using
it to (1) save product and service design and development time, (2)
focus on how the product or service might satisfy the customer and
(3) improve communication at all levels of an organization during
the development process. Based on these three reasons, today's
traditional QFD can be divided into three branches and analyzed.
First, QFD can be implemented effectively for developing new
products and designs by establishing the linkage between design
stages through the manufacturing environment. However, research has
found that traditional QFD is quite weak in implementing
modifications to existing product and service design during its
predicted lifecycle. Second, most research to this point has been
squarely focused on the “voice of the customer” for
prioritizing customer needs. While certainly needed, the “voice
of the system” that is being used to produce the product/service
and how they operate during its intended life cycle has been given
less attention. Third, QFD is often viewed as overly
labor-intensive and thus costly, and, because of its team-based
development logic, manual in nature by those involved during its
development and implementation. Research has shown that life cycle
sustainment planning and support for current or proposed products
and/or services requires a seamless and balanced life cycle support
methodology. To achieve this type of support, twelve functional
elements have been identified that form the product support
infrastructure. A new approach, one that views product support as
an integrative activity where all twelve product support elements
are assessed over the entire product and/or service life cycle is
being deployed. With this deployment comes a need to ensure Key
Performance Parameters (KPPs) are achieved and functional alignment
obtained by balancing supportability element cost and provisioning
throughout the entire product and/or service lifecycle, not just
during the development stage, and to view the system as the
“customer” and thus listen to the “Voice of the System”
when assessing supportability requirements. Quality Function
Deployment (QFD) is such a tool. This book contains four sections.
Section 1 provides an initial overview of QFD origins, and history
and highlights some of its use today. It addresses how QFD fits
within the organization, increasing revenue, and reducing cost. It
outlines a step-by-step strategy for successfully deploying QFD
within the organization. Section 2 examines the evolving product
and/or service requirement, creating the design solution using QFD,
assessing supportability characteristics using QFD, and performing
functional supportability analysis using QFD. Section 3 provides a
guide for developing the life cycle supportability solution using
QFD methodology on an ongoing basis, and managing processes
throughout the systems lifecycle. Section 4 addresses using QFD in
an imperfect world and will provide insight into how to use QFD
beyond the standard “house of quality” concept.
This book not only presents the overall development of quality
function deployment (QFD) and what it has been used for to date but
a new product support orientation by which it can be employed. It
is product and service “system” focused and presents how
blending the processes and elements of supportability and analysis
into a QFD-modeled methodology can achieve optimal cost savings and
performance efficiency and effectiveness. In addition, a working
model is provided that will assist those that elect to use such an
approach to current/new product and/or service development. QFD is
widely spreading throughout the world because of its outstanding
usefulness. It is aimed to fulfill the customer’s expectation of
a product or service design. Organizations of all sizes are using
it to (1) save product and service design and development time, (2)
focus on how the product or service might satisfy the customer and
(3) improve communication at all levels of an organization during
the development process. Based on these three reasons, today's
traditional QFD can be divided into three branches and analyzed.
First, QFD can be implemented effectively for developing new
products and designs by establishing the linkage between design
stages through the manufacturing environment. However, research has
found that traditional QFD is quite weak in implementing
modifications to existing product and service design during its
predicted lifecycle. Second, most research to this point has been
squarely focused on the “voice of the customer” for
prioritizing customer needs. While certainly needed, the “voice
of the system” that is being used to produce the product/service
and how they operate during its intended life cycle has been given
less attention. Third, QFD is often viewed as overly
labor-intensive and thus costly, and, because of its team-based
development logic, manual in nature by those involved during its
development and implementation. Research has shown that life cycle
sustainment planning and support for current or proposed products
and/or services requires a seamless and balanced life cycle support
methodology. To achieve this type of support, twelve functional
elements have been identified that form the product support
infrastructure. A new approach, one that views product support as
an integrative activity where all twelve product support elements
are assessed over the entire product and/or service life cycle is
being deployed. With this deployment comes a need to ensure Key
Performance Parameters (KPPs) are achieved and functional alignment
obtained by balancing supportability element cost and provisioning
throughout the entire product and/or service lifecycle, not just
during the development stage, and to view the system as the
“customer” and thus listen to the “Voice of the System”
when assessing supportability requirements. Quality Function
Deployment (QFD) is such a tool. This book contains four sections.
Section 1 provides an initial overview of QFD origins, and history
and highlights some of its use today. It addresses how QFD fits
within the organization, increasing revenue, and reducing cost. It
outlines a step-by-step strategy for successfully deploying QFD
within the organization. Section 2 examines the evolving product
and/or service requirement, creating the design solution using QFD,
assessing supportability characteristics using QFD, and performing
functional supportability analysis using QFD. Section 3 provides a
guide for developing the life cycle supportability solution using
QFD methodology on an ongoing basis, and managing processes
throughout the systems lifecycle. Section 4 addresses using QFD in
an imperfect world and will provide insight into how to use QFD
beyond the standard “house of quality” concept.
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