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Intellectual property rights are essential for a firm's competitive
edge and success and form the significant assets for many firms.
The authors of this book argue that intellectual property is a
complex phenomenon, which inevitably requires a combination of both
economic and legal considerations, because the lack of
understanding of the mechanisms for the protection and preservation
of IP can serve to undermine any of the potential economic
benefits. The book outlines the opportunities that can be derived
from the use of IP in business and also identifies the rules
necessary for their implementation. It offers a comprehensive,
systemic research of intellectual property based on the most
up-to-date legislation and cases of IP use in Russia. Such an
approach will allow readers to fully understand the peculiarities
of IP as a special phenomenon of the Russian market. There is a
good balance between theoretical knowledge and practical
implementation, and the plain language and unique approach to
structuring information make the book accessible and easy to
understand. It contains a special glossary of terms to facilitate
the understanding of the material presented in the book. Although
the book looks specifically at the Russian case, it will have
international appeal, since intellectual property, by its very
nature, has become a transnational phenomenon. Moreover, the
international regulatory framework provides for the similarity of
legal regulation of IP. The book will find an audience among
researchers concerned with the economics and law of intellectual
property, as well as, policymakers and practitioners involved in
business IP.
Intellectual property rights are essential for a firm's competitive
edge and success and form the significant assets for many firms.
The authors of this book argue that intellectual property is a
complex phenomenon, which inevitably requires a combination of both
economic and legal considerations, because the lack of
understanding of the mechanisms for the protection and preservation
of IP can serve to undermine any of the potential economic
benefits. The book outlines the opportunities that can be derived
from the use of IP in business and also identifies the rules
necessary for their implementation. It offers a comprehensive,
systemic research of intellectual property based on the most
up-to-date legislation and cases of IP use in Russia. Such an
approach will allow readers to fully understand the peculiarities
of IP as a special phenomenon of the Russian market. There is a
good balance between theoretical knowledge and practical
implementation, and the plain language and unique approach to
structuring information make the book accessible and easy to
understand. It contains a special glossary of terms to facilitate
the understanding of the material presented in the book. Although
the book looks specifically at the Russian case, it will have
international appeal, since intellectual property, by its very
nature, has become a transnational phenomenon. Moreover, the
international regulatory framework provides for the similarity of
legal regulation of IP. The book will find an audience among
researchers concerned with the economics and law of intellectual
property, as well as, policymakers and practitioners involved in
business IP.
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