Route 66 was the iconic highway of twentieth-century America, stretching from downtown Chicago to the Mississippi River at East St. Louis and proceeding through the Indian lands of Oklahoma and the Southwest to Los Angeles and the Pacific Coast, connecting Americans physically and culturally. In this engaging, meticulously researched, and fully illustrated study, Arthur Krim explores the fascinating history and complex symbolism behind this most famous American highway-both on the ground and in the mind. Route 66 traces the iconography of US 66 first as an idea, then as a fact, and finally as an enduring symbol found in classic American books and films, songs and television programs, and pop art. While the antecedents of Route 66 are to be found in the prehistoric trade and hunting paths of the Indian peoples, in the Spanish expeditions of the seventeenth and eighteenth centuries, and in the wagon trails and railroad routes of the nineteenth century, construction of Route 66 during the twentieth century ushered in the revolutionary era of the modern American highway and of cross-country automobile travel. In his innovative study, Krim discloses how the highway transcended its gravel and concrete physicality to become an enduring metaphor for the American spirit of exploration and discovery, freedom and hope that is historically found by its people heading west. He draws on a wealth of scholarly and visual materials to examine how Route 66 evolved through each passing generation, from Main Street boosters during the road's early development to John Steinbeck's The Grapes of Wrath during the Dust Bowl years, from Bobby Troup's unforgettable '(Get Your Kicks on) Route 66' to renditions of the song by Chuck Berry and the Rolling Stones during the early rock and roll years, from Jack Kerouac's classic book, On the Road, to the cult film, 'Easy Rider,' and the television drama, 'Route 66,' during the pop culture years, to recent regional and mass-marketing advertising of products that rely on the transcendent Route 66 name. Combining history and geography, metaphor and captivating iconography, Krim reveals how Route 66 compressed disparate socio-economic events, traditional democratic ideals, and emerging cultural ideas into the national memory of Route 66 that prevails today. Route 66, now available in an elegant paperback edition, is a pioneering book not to be missed. ** Nominated for a 2015 IPPY Award" from the Independent Publishers Association **

Though it had helped define the New South era, the first wave of regional industrialization had clearly lost momentum even before the Great Depression. These nine original case studies look at how World War II and its aftermath transformed the economy, culture, and politics of the South.From perspectives grounded in geography, law, history, sociology, and economics, several contributors look at southern industrial sectors old and new: aircraft and defense, cotton textiles, timber and pulp, carpeting, oil refining and petrochemicals, and automobiles. One essay challenges the perception that southern industrial growth was spurred by a disproportionate share of federal investment during and after the war. In covering the variety of technological, managerial, and spatial transitions brought about by the South's "second wave" of industrialization, the case studies also identify a set of themes crucial to understanding regional dynamics: investment and development; workforce training; planning, cost-containment, and environmental concerns; equal employment opportunities; rural-to-urban shifts and the decay of local economies entrepreneurism; and coordination of supply, service, and manufacturing processes. From boardroom to factory floor, the variety of perspectives in The Second Wave will significantly widen our understanding of the dramatic reshaping of the region in the decades after 1940.

Route 66 was the iconic highway of twentieth-century America, stretching from Chicago and Chicago and the Mississippi River basin to Los Angeles and the Pacific coast, and it connected Americans not only physically but also culturally as an enduring symbol found in classic songs, films, television, and pop art. Arthur Krim explores here the fascinating and complex symbolism behind the famous roadway in this vibrantly illustrated and innovative study.
"Route 66" traces the iconography of U.S. Highway 66 first as an idea, then as a fact, and finally as a symbol in American culture. Krim chronicles the history of Route 66 as part of a larger plan to conquer and settle the Native American lands of the Great Plains and Southwest. While the antecedents of Route 66 are to be found in the wagon trails and railroad routes of the nineteenth century, the construction of Route 66 in the twentieth century ushered in the revolutionary era of the modern highway and automobile travel.
Krim looks at how the highway transcended its gravel and concrete physicality to become a metaphor for the American spirit of exploration and democratic freedom. He draws on a wealth of examples to examine how Route 66 evolved through each generation, from John Steinbeck's "The Grapes of Wrath" to Bobby Troup's carefree "(Get Your Kicks on) Route 66" to the anger and alienation of Jack Kerouac's "On the Road," Combining history and metaphor, literature and images, Krim explores how Route 66 compressed disparate events and cultural ideas into the treasured national memory that the road is now.