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Employer Branding ALS Bestandteil Einer Ganzheitlichen Markenfuhrung (German, Paperback, 2010 ed.): Prof Dr Manfred Kirchgeorg Employer Branding ALS Bestandteil Einer Ganzheitlichen Markenfuhrung (German, Paperback, 2010 ed.)
Prof Dr Manfred Kirchgeorg; Birgit Sponheuer
R1,583 R1,403 Discovery Miles 14 030 Save R180 (11%)
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Birgit Sponheuer zeigt, wie eine Employer Branding-Strategie in Abstimmung mit der konsumentengerichteten Markenfuhrung erfolgreich entwickelt und umgesetzt werden kann."

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