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New technologies and new media have significantly influenced the
process of political communication. They have created new
opportunities such as the great interactivity of communication, the
personalization of a message or an uncountable number of
possibilities for campaigning. This publication is a collection of
socio-political studies which analyze the phenomenon of political
communication in the 21st century. The main focus is on new media,
especially on the Internet as well as on social media or social
networks. However, there are also papers which examine traditional
channels of political communication in the era of new technologies.
Moreover, to the advantage of this book, the chapters explore the
phenomenon of political communication not only in the USA and
Western Europe, but also in Central Europe, Latin America and
Africa.
A media system does not exist in a vacuum. It develops and grows
within social, political and economic systems. They interact with
and influence one another, as well as stimulate each other's
development. The main subject of this work is the dynamically
evolving Polish media system, which is under the influence of
institutions and external stakeholders. Thanks to this, it is
easier to understand that the "crossroads" is not only a problem of
the Polish media system, but a global one. For this reason, a
comparative perspective is employed. Three chapters help to provide
an answer to research questions dedicated to political parallelism
and journalistic professionalization. The analysis would be limited
and unrepresentative if the book enclosed it with one country's
border, omitting the broad global, European and Centro-European
context.
This book is a collective effort of scholars who elaborate on
democracy, civil society and media-political relations in Central
and Eastern Europe. The authors look at both theories and practices
of media systems and democracy. They indicate problems, risks,
challenges related to political transformations, the public sphere,
journalism culture and media freedom. All of this while bearing in
mind the growing role of new media, civic engagement in the online
space as well as societal changes that Central and Eastern European
democracies are going through in the second decade of the 21st
Century. This book is a helpful companion to media and
communication scholars as well as students of journalism and
political science, media practitioners and policy makers in Central
and Eastern Europe and beyond. "A well-documented book on the mass
media in a little explored area: Central Eastern Europe. Four
models of media and politics are presented opening the floor for a
wider scholarly debate." (Paolo Mancini, Universita di Perugia,
Italy) "This volume meets the continuing need to make sense of the
changing worlds of journalism, journalists, and media. Each of the
ten contributions is a well conceptualized, researched and thought
out assessment of the pertinent issues and a springboard for
further evaluations and model building. A great addition to the
classroom and scholarship." (Peter Gross, The University of
Tennessee, USA)
Media developments change journalism all over the world. But are
the changes the same in different media systems? How is
professionalization influenced by the constant growth of a network
society and social media? How are commercialization and political
influences in the media relating to each other? These are some of
the issues discussed in this study. It is based on the research
project Journalism in Change - professional journalistic cultures
in Poland, Russia and Sweden. From 2011 to 2014 researchers from
Sweden, Poland and Russia at Soedertoern University in Stockholm
have been cooperating closely in order to survey a sample of 1500
journalists and 60 in depth interviews with journalists. The
results are presented in a comparative design covering different
areas. It is an unusually tightly focused volume that sheds much
light on the values, roles and working conditions of these
journalists in a revealing comparative perspective. It is a model
of well-conceptualized and carefully conducted comparative
cross-national journalism research. David H. Weaver, Bloomington,
Indiana University, USA
Inspired by the recent achievements on comparing media systems and
research on models of media and politics in Western Europe and the
US, this title extends the findings to Central and Eastern Europe.
It addresses five major interrelated themes: concepts and history
of comparative media research - how ideological and normative
constructs gave way to systematic empirical work; the role of
foreign media groups in post-communist regions - the effects of
ownership in the context of economic and political pressures on
media organizations as well as in terms of impacts on media
freedom; political parallelism in mature and new democracies - the
various dimensions of the relationship between mass media and
political systems in a comparative perspective; professionalization
of journalism in different political cultures - autonomy of
journalists, professional norms and practices, political
instrumentalization and/or commercialization of the media etc; and,
the role of the state intervention in media systems, above all in
public service broadcasting.
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