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The past two decades have seen an explosion both in the volume of data we use, and our understanding of its management. However, while techniques and technology for manipulating data have advanced rapidly in this time, the concepts around the value of our data have not. This lack of progress has made it increasingly difficult for organisations to understand the value in their data, the value of their data and how exploit that value. Halo Data proposes a paradigm shift in methodology for organisations to properly appreciate and leverage the value of their data. Written by an author team with many years’ experience in data strategy, management and technology, the book will first review the current state of our understanding of data. This opening will demonstrate the limitations of this status quo, including a discussion on metadata and its limitations, data monetisation and data-driven business models. Following this, the book will present a new concept and framework for understanding and quantifying value in an organisation’s data and a practical methodology for using this in practice. Ideal for data leaders and executives who are looking to leverage the data at their fingertips.
This fully revised and updated edition of the bestselling Chief Data Officer’s Playbook offers new insights into the role of the CDO and the data environment. Written by two of the world’s leading experts in data driven transformation, it addresses the changes that have taken place in ‘data’, in the role of the ‘CDO’, and the expectations and ambitions of organisations. Most importantly, it will place the role of the CDO into the context of a c-suite player for organisations that wish to recover quickly and with long-term stability from the current global economic downturn. New coverage includes: the evolution of the CDO role, what those changes mean for organisations and individuals, and what the future might hold a focus on ethics, the data revolution and all the areas that help readers take their first steps on the data journey new conversations and experiences from an alumni of data leaders compiled over the past three years new chapters and reflections on being a third generation CDO and on working across a broad spectrum of organisations who are all on different parts of their data journey. Written in a highly accessible and practical manner, The Chief Data Officer’s Playbook, Second Edition brings the most up-to-date guidance to CDO’s who wish to understand their position better; to those aspiring to become CDO’s; to those who might be recruiting a CDO and to recruiters to understand an organisation seeking a CDO and the CDO landscape.
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