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Although many countries have created effective strategies to
recruit more international students due to proven economic and
social benefits, recruiting international students as a field of
research lacks coherence. Filling this gap, this book provides a
holistic and comprehensive overview of this emerging research area.
Exploring the theoretical and practical aspects of recruiting
international students, this edited collection considers the
financial, administrative, legislative, socio-cultural and market
related barriers to international recruitment. The chapters cover a
broad range of topics such as the role of social media in
recruiting international students, the impact of internal
environment on the recruitment of international students and the
internationalization of universities as a strategy for recruiting
international students. Offering a wide-ranging snapshot of global
policies on international student recruitment across Asia, Europe
and North America, as well as a consideration of related issues
such as student integration and cultural adjustments, the authors
and editors equip readers interested in the theory and practice
with a more sophisticated view of the field, empowering them to
engage in further research and practical strategies.
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