The theoretical basis of this book is the assumption that stereotyping is a phenomenon which manifests itself primarily through language. It is further based on the observation that slang provides a large number of expressions that imply particular stereotypes.The focus lies on investigating the nature of both stereotyping and slang, illustrating the subject by a survey that analyses how certain national stereotypes are expressed in selected slang terms.

Urban development for all Mischung: Possible! offers basic knowledge on mixed-use planning based on a case study of an urban development project. The book draws on a four-year experimental study of sustainable mixed-use inner-city district development at the site of the former Nordbahnhof railway station, one of Vienna's largest development areas. The mixed-use scenarios include mobility, care work, zero emissions, the sharing economy, creative clusters, "fair business," networked services, and urban manufacturing. The goals are to deliver both collective and individual added value for users and to develop innovative buildings in an "urban base" for a long-term mixture of uses. This showcases best practice in sustainable urban planning. A reference work for district developers Best practice for urban mixed-use development Study conducted by the Technical University Vienna with several well-known partners