Developing key topics in depth and introducing students to the notion of independent study, this full colour, highly illustrated textbook is designed to support students through their WJEC AS in Media Studies. Individual chapters cover the following key areas: * Textual Analysis: Visual, Technical and Audio codes * Textual Analysis: Narrative and Genre Codes * Approaches to Representation * Approaches to Audience Response * Case Studies on Representation and Audience: Gender, Age, Ethnicity, Identity, Events and Issues * Passing MS1: Media Representations and Receptions * Production Work, Evaluation and report Specially designed to be user-friendly, AS Media Studies: The Essential Introduction for WJEC includes activities, key terms, case studies and sample exam questions. It introduces the course, tackles useful approaches to study, key content covered in the specification, and guides the student in approaching and planning the exam and production work through analysis, prompts and activities.

Doing Film Studies examines what it really means to study film, encouraging the reader to question the dominant theories as well as understanding the key approaches to cinema. This book provides an overview of the construction of film studies - including its history and evolution - and examines the application of theories to film texts. Important questions discussed include:

• Why does film studies need a canon?
• What is the relationship between authorship and genre theory?
• What is screen theory?
• How do we read a film text?
• Why is the concept of the spectator important to film?
• How is film involved in national identity?
• What is meant by a film industry

Aimed at students in their final year of secondary education or beginning their degrees, "Doing Film Studies" equips the reader with the tools needed in approaching the study of film.

Romantic comedy is an enduringly popular genre which has maintained its appeal by constantly evolving, from the screwball comedy to the recent emergence of the bromance.

Romantic Comedy examines the history of the genre, considering the social and cultural context for key developments in new genre cycles. It studies the key themes and issues at work within romantic comedy films, focusing in particular on the representation of gender and how the genre acts as a barometer for gender politics in the course of the twentieth century.

Claire Mortimer provides the reader with a comprehensive overview of the genre, tracing its development, enduring appeal, stars and the nature of its comedy. Mortimer discusses both British and Hollywood classic and contemporary romantic comedies, ranging from canonical films to more recent examples which have taken the genre in new directions. In-depth case studies span a wide variety of films, including:

• It Happened One Night
• Bringing Up Baby
• Annie Hall
• Four Weddings and a Funeral
• Bridget Jones s Diary
• Wimbledon
• Knocked Up
• Sex and the City

This book is the perfect introduction to the romantic comedy genre and will be particularly useful for all those investigating this area within film, media or women's studies.

Doing Film Studies examines what it really means to study film, encouraging the reader to question the dominant theories as well as understanding the key approaches to cinema. This book provides an overview of the construction of film studies - including its history and evolution - and examines the application of theories to film texts. Important questions discussed include:

• Why does film studies need a canon?
• What is the relationship between authorship and genre theory?
• What is screen theory?
• How do we read a film text?
• Why is the concept of the spectator important to film?
• How is film involved in national identity?
• What is meant by a film industry

Aimed at students in their final year of secondary education or beginning their degrees, "Doing Film Studies" equips the reader with the tools needed in approaching the study of film.

Actresses like Maggie Smith, Cicely Courtneidge and Sybil Thorndike have established the enduring appeal of the ageing actress in British film. Historicising and contextualising this archetypal figure, this book establishes a taxonomy of female ageing in British cinema, from the 1930s to the present day.Arguing that the prevalence of various iterations of the character actress is essential in understanding the nature of British cinema, specifically in how it has developed to define itself against Hollywood, employing archetypes which draw on well-established mythologies regarding ageing femininities. The book centres on the analysis of a broad range of films, such as Blithe Spirit (1945), The Prime of Miss Jean Brodie (1968) and The Best Exotic Marigold Hotel (2012), as well as the work of selected actresses, considering them within the context of the broader historical factors which impacted on ageing femininities, including the Second World War, the post-war settlement, the Welfare State, and the implications for the women's movement as a whole.

Establishes the cultural and historical contexts for representations of female ageing in British film since the 1930s Examines issues around ageing femininities using a range of case studies of films and actresses, both known and forgotten Establishes the case for the importance of the character actress at the heart of the history of British cinema Provides an overlooked historical context for considering ageing femininities in contemporary film Actresses like Maggie Smith, Cicely Courtneidge and Sybil Thorndike have established the enduring appeal of the ageing actress in British film. Historicising and contextualising this archetypal figure, this book establishes a taxonomy of female ageing in British cinema, from the 1930s to the present day. Arguing that the prevalence of various iterations of the character actress is essential in understanding the nature of British cinema, specifically in how it has developed to define itself against Hollywood, employing archetypes which draw on well-established mythologies regarding ageing femininities. The book centres on the analysis of a broad range of films, such as Blithe Spirit (1945), The Prime of Miss Jean Brodie (1968) and The Best Exotic Marigold Hotel (2012), as well as the work of selected actresses, considering them within the context of the broader historical factors which impacted on ageing femininities, including the Second World War, the post-war settlement, the Welfare State, and the implications for the women's movement as a whole.

Romantic comedy is an enduringly popular genre which has maintained its appeal by constantly evolving, from the screwball comedy to the recent emergence of the bromance.

Romantic Comedy examines the history of the genre, considering the social and cultural context for key developments in new genre cycles. It studies the key themes and issues at work within romantic comedy films, focusing in particular on the representation of gender and how the genre acts as a barometer for gender politics in the course of the twentieth century.

Claire Mortimer provides the reader with a comprehensive overview of the genre, tracing its development, enduring appeal, stars and the nature of its comedy. Mortimer discusses both British and Hollywood classic and contemporary romantic comedies, ranging from canonical films to more recent examples which have taken the genre in new directions. In-depth case studies span a wide variety of films, including:

• It Happened One Night
• Bringing Up Baby
• Annie Hall
• Four Weddings and a Funeral
• Bridget Jones s Diary
• Wimbledon
• Knocked Up
• Sex and the City

This book is the perfect introduction to the romantic comedy genre and will be particularly useful for all those investigating this area within film, media or women's studies.