0
Your cart

Your cart is empty

Browse All Departments
  • All Departments
Price
  • R500 - R1,000 (1)
  • -
Status
Brand

Showing 1 - 1 of 1 matches in All Departments

Marketing Research (Paperback, 3rd edition): Jan Wiid, Colin Diggines Marketing Research (Paperback, 3rd edition)
Jan Wiid, Colin Diggines
Sold By Aristata Bookshop - Fulfilled by Loot
R574 Discovery Miles 5 740 Ships in 4 - 6 working days

A quick glance at the book might not reveal many changes, but a number of significant changes have in fact been made. Many chapters have been restructured to address topics that were missing from the first and second edition, whilst some small topics have been excluded to more finely focus on the key issues. The main change from the second edition is the addition of a full chapter on research ethics and attention is given to establishing its principles. Chapters relating to data analysis have been slightly revamped to make it easier for the reader to understand the key concepts. Finally, changes and updates have been made to examples, questions and case studies at the end of each chapter, to make them more relevant to current research practices.

Free Delivery
Pinterest Twitter Facebook Google+
You may like...
Marry Me
Jennifer Lopez, Owen Wilson, … DVD R245 Discovery Miles 2 450
Loot
Nadine Gordimer Paperback  (2)
R367 R340 Discovery Miles 3 400
ZA Key ring - Blue
R199 Discovery Miles 1 990
Casio LW-200-7AV Watch with 10-Year…
R999 R899 Discovery Miles 8 990
Carbon City Zero - A Collaborative Board…
Rami Niemi Game R639 Discovery Miles 6 390
MegaMaster 4 - 6 Burner Cover
R999 R911 Discovery Miles 9 110
Grohanger White - 4 Pack
R78 Discovery Miles 780
Higher
Michael Buble CD  (1)
R342 Discovery Miles 3 420
1 Recce: Volume 3 - Onsigbaarheid Is Ons…
Alexander Strachan Paperback R380 R339 Discovery Miles 3 390
Parker Jotter Ballpoint Pen - Victoria…
 (4)
R485 Discovery Miles 4 850

 

Partners