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A Rhetoric of Divisive Partisanship: The 2016 American Presidential
Campaign Discourse of Bernie Sanders and Donald Trump examines the
campaign speeches of Bernie Sanders and Donald Trump as they
targeted members of the American public that were ideologically
different but equally emotionally vulnerable. Each appealed to
marginalized segments of the electorate, groups at opposite ends of
the political spectrum, joined through a shared distrust and fear
of politics instead of political or even party affiliation. Both
Sanders and Trump polarized and reinforced their respective bases
as "outsiders." Both relied on anti-establishment arguments and
discussions grounded in personal attacks against "enemies" during
which they joined their target audiences as marginalized outsiders
united through a desire to overthrow the status quo and re-claim
America. The book expands on previous ideas about dialogue and
political talk and asserts that rather than serving as a model of
civic and civil discourse, the rhetoric of Sanders and Trump was
reactionary and divisive, begun with different intentions and
producing different results.
Post-9/11 American Presidential Rhetoric examines the communication
offensive orchestrated by George W. Bush and the members of his
administration between the initial terrorism crisis of September
11, 2001, and the March 20, 2003, invasion of Iraq. Colleen
Elizabeth Kelley argues that the president relied on a set of
particular strategies that coalesced into protofascist talk in
order to discursively manage the post-9/11 situation and justify
its 2003 war against Iraq. This book suggests a framework for
analyzing emergent fascist public discourse and its potential for
producing additional substantial antidemocratic speech and action.
Kelley further reviews the role of the media in conveying President
Bush's rhetorical doctrine to the American public. The rhetoric of
democratic discourse is presented as a firewall to guarantee that
such speech-based behaviors, which are endorsed by willing publics
and developed within democracies, fail to thrive and do not destroy
the very systems that enabled them in the first place. Post-9/11
American Presidential Rhetoric is a stimulating text that will
strike up discussion among scholars of political communication and
those interested in cultural studies.
Post-9/11 American Presidential Rhetoric examines the communication
offensive orchestrated by George W. Bush and the members of his
administration between the initial terrorism crisis of September
11, 2001, and the March 20, 2003, invasion of Iraq. Colleen
Elizabeth Kelley argues that the president relied on a set of
particular strategies that coalesced into protofascist talk in
order to discursively manage the post-9/11 situation and justify
its 2003 war against Iraq. This book suggests a framework for
analyzing emergent fascist public discourse and its potential for
producing additional substantial antidemocratic speech and action.
Kelley further reviews the role of the media in conveying President
Bush's rhetorical doctrine to the American public. The rhetoric of
democratic discourse is presented as a firewall to guarantee that
such speech-based behaviors, which are endorsed by willing publics
and developed within democracies, fail to thrive and do not destroy
the very systems that enabled them in the first place. Post-9/11
American Presidential Rhetoric is a stimulating text that will
strike up discussion among scholars of political communication and
those interested in cultural studies.
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