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Is your business not reaching enough prospects, experiencing long
sales cycles, or not seeing your marketing campaigns generating the
revenue you expect? What if you could have instant access to
preexisting plans, do more in less time, save money, and increase
your ROI? Morgan Rees has put it all together in "Marketing Action
Plans, " a concise, step-by-step book with bottom line guides and
strategies that will take your company from invisible to
remarkable. It's like having your own marketing department
available to you, twenty-four hours a day, every day Learn from
Morgan's experience with such notable brands as Philips
Electronics, Norelco, Marantz, Magnavox, Citrix Online, Netgear,
and Honeywell. "Marketing Action Plans" offers ready-to-use plans,
processes, outlines, guidelines, booklets, templates, and forms
that you can customize by simply filling in the details. Some
customization will be necessary to fit the needs of your
organization, but a substantial part of your plan, layout, and
content are provided. "Marketing Action Plans" is a year-round
resource tool. It's not the kind of book that sits on your
bookshelf at home; rather, it is an important tool that can guide
you through the development of plans for your company or
organization. Enjoy your "MAP" to success.
Contemporary Women's Poetry is a unique resource for students,
teachers, and anyone interest in contemporary poetry. It offers the
opportunity for readers to engage with the work of important
figures and issues in contemporary women's poetry from two
perspectives: that of poets themselves, and that of literary
criticism. The poets discuss their writing practice and the reasons
for their poetic strategies, while the literary critics many of
whom are also poets themselves contextualise, analyse and situate
the work of a wide range of poetry of the most significant women
poets of our time in Britain and North America.
Contemporary Women's Poetry is a unique resource for students,
teachers, and anyone interest in contemporary poetry. It offers the
opportunity for readers to engage with the work of important
figures and issues in contemporary women's poetry from two
perspectives: that of poets themselves, and that of literary
criticism. The poets discuss their writing practice and the reasons
for their poetic strategies, while the literary critics many of
whom are also poets themselves contextualise, analyse and situate
the work of a wide range of poetry of the most significant women
poets of our time in Britain and North America.
In this book Professor Rees introduces and proves some of the main
results of the asymptotic theory of ideals. The author's aim is to
prove his Valuation Theorem, Strong Valuation Theorem, and Degree
Formula, and to develop their consequences. The last part of the
book is devoted to mixed multiplicities. Here the author develops
his theory of general elements of ideals and gives a proof of a
generalised degree formula. The reader is assumed to be familiar
with basic commutative algebra, as covered in the standard texts,
but the presentation is suitable for advanced graduate students.
The work is an expansion of lectures given at Nagoya University.
This is a comprehensive account of the psychology of death and
bereavement, which places the subject within the contexts of the
major world religions and their associated mourning and funeral
customs. Clearly written, well referenced and carefully organized,
the book examines the thinking of Freud and Jung and of modern
psychiatrists, and also discusses those aspects of death -
bereavement visions, euthanasia, grief for a pet and suicide -
which are not covered elsewhere.The second edition has enabled the
contents to be updated and enlarged. There are five new chapters,
including one dealing with the scientific assessment of death:
another looks at the psychological insights provided by
Shakespeare, whilst a third deals with the beliefs and customs of
minority groups - the Bahais, Jehovah's Witnesses, Mormons,
Quakers, Spiritualists and Seventh-day Adventists. The text is
highly accessible and uses case histories to bridge the gap between
theory and experience in an novel and creative way.
In a global climate where engineers are increasingly under pressure
to make the most of limited resources, there are huge potential
financial and environmental benefits to be gained by designing for
minimum weight. With "Mechanics of Optimal Structural Design, "
David Rees brings the original approach of weight optimization to
the existing structural design literature, providing a methodology
for attaining minimum weight of a range of structures under their
working loads. He addresses the current gap in education between
formal structural design teaching at undergraduate level and the
practical application of this knowledge in industry, describing the
analytical techniques that students need to understand before
applying computational techniques that can be easy to misuse
without this grounding. Shows engineers how to approach structural
design for minimum weight in clear, concise termsContains many new
least-weight design techniques, taking into consideration different
manners of loading and including new topics that have not
previously been considered within the least-weight themeConsiders
the demands for least-weight road, air and space vehicles for the
futureEnhanced by illustrative worked examples to enlighten the
theory, exercises at the end of each chapter that enable
application of the theory covered, and an accompanying website with
worked examples and solutions housed at www.wiley.com/go/rees
The least-weight analyses of basic structural elements ensure a
spread of interest with many applications in mechanical, civil,
aircraft and automobile engineering. Consequently, this book fills
the gap between the basic material taught at undergraduate level
and other approaches to optimum design, for example computer
simulations and the finite element method.
Is your business not reaching enough prospects, experiencing long
sales cycles, or not seeing your marketing campaigns generating the
revenue you expect? What if you could have instant access to
preexisting plans, do more in less time, save money, and increase
your ROI? Morgan Rees has put it all together in "Marketing Action
Plans, " a concise, step-by-step book with bottom line guides and
strategies that will take your company from invisible to
remarkable. It's like having your own marketing department
available to you, twenty-four hours a day, every day Learn from
Morgan's experience with such notable brands as Philips
Electronics, Norelco, Marantz, Magnavox, Citrix Online, Netgear,
and Honeywell. "Marketing Action Plans" offers ready-to-use plans,
processes, outlines, guidelines, booklets, templates, and forms
that you can customize by simply filling in the details. Some
customization will be necessary to fit the needs of your
organization, but a substantial part of your plan, layout, and
content are provided. "Marketing Action Plans" is a year-round
resource tool. It's not the kind of book that sits on your
bookshelf at home; rather, it is an important tool that can guide
you through the development of plans for your company or
organization. Enjoy your "MAP" to success.
Jack Anthony and Ruth Adamson are destined to meet each other and
enjoy the beauty and spirit of Italy in the novel 'Follow Me To
Stresa.' On a three week guided luxury tour of Italy, Jack leaves
behind his life of running a major airline to follow a strange
woman to Italy. Ruth, an ardent traveler, finds Jack Anthony
charming from the moment she finds herself sitting next to him on
her flight to Milan. As the tour traverses Italy, Jack and Ruth
immerse themselves in the culture, history, food, language, and
energy of Italy, not knowing that each other has a hidden agenda.
In 1957 three plastic surgeons--Sir Archibald McIndoe, Dr. Michael
Wood, and Dr. Thomas D. Rees, the sole surviving founder--began
what was then called "The Flying Doctors Service of Africa." These
surgeons devoted the full measure of their collective time, energy,
and creativity to make their vision a reality: to bring specialist
surgical care to Africa's most remote areas and improve the lives
of children and families who, through no fault of their own,
experience extreme suffering and disfigurement. They were the first
to bring reconstructive surgery to East Africa utilizing light
airplanes and itinerant surgeons who would use their expertise to
treat victims of burns, congenital deformities, trauma, animal
bites, cancer, and deformities resulting from endemic tropical
diseases. With experience, and responding to the overwhelming
health needs of the rural population and urban poor, the parameters
of what became the Flying Doctor Services of East Africa evolved to
include public health, environmental medicine, training and
education of health care workers, nomadic health care, and
emergency medical response. Today, the Flying Doctors of East
Africa through it's parent organization, the African Medical
Research and Education Foundation (AMREF) is the largest indigenous
international health development non-governmental organization in
sub-Sahara Africa operating in nine African countries with a
full-time staff of over 600, 96% of whom are of African origin. The
Flying Doctor Services of East Africa has evacuated over 50,000
emergency patients from the bush to urban hospitals. It has flown
over 12 million miles, and performed more than 50,000 major
operations. THOMAS D. REES, M.D., was born and raised in Utah, the
son of a University Professor, and a second generation descendent
of Mormon Pioneers. After graduating from the University of Utah
Medical School and completing a prestigious fellowship in plastic
surgery at the Queen Victoria Hospital in Great Britain, he began a
distinguished forty-three year career in New York City as a
practicing plastic surgeon, educator, author, and innovator in his
field. Since 1957, he has made almost annual trips to East Africa
on behalf of the Flying Doctors of East Africa. He is a Clinical
Professor of Plastic Surgery at New York University School of
Medicine, Chairman Emeritus of the Department of Plastic Surgery at
the Manhattan Eye, Ear, and Throat Hospital, and senior surgeon to
the Institute for Reconstructive Surgery. A frequent lecturer at
medical institutions, symposia, and forums all over the World. Dr.
Rees is also the author of more than 140 medical articles and six
medical texts including the two-volume "Aesthetic Plastic Surgery,"
a classic for doctors-in-training, and "More Than Just A Pretty
Face" (Little Brown), a book for the general public. His many TV
appearances include NBC News "The Early Show," "Live with Regis and
Kathy Lee," and ABC's "Morning Show." He has been an avid aviator,
skier, fly fisherman, and horseman. His current passion is
sculpting African animals and people. He resides in Quogue, New
York, and Santa Fe, New Mexico with his wife Nan.
This book provides an introduction to the techniques employed in
the design and implementation of digital control systems. The text
has arisen out of a highly successful IEE Vacation School held
annually at Oxford University and the contents have been tailored
to a digestible level and breadth by means of the feedback provided
from previous School participants. As well as a tutorial approach
to the description of basic concepts and general ideas used, most
chapters include numerous worked examples and details of particular
applications in order to enhance the theory introduced. The
importance of putting over a technique by making use of practical
examples is highlighted by the inclusion of several chapters in
which selected case studies are presented detailing applications of
both the more conventional and the more modern digital control
ideas. The book is aimed at engineers, managers and engineering
students who wish to become more widely informed about how they may
employ the latest advances in digital control technology. To this
end, earlier chapters concentrate on the theoretical framework of
digital control, whereas later chapters concentrate on its
implementation. This results in an up-to-date overview of digital
control schemes which is an excellent reference text for
industrialists and academics alike. This substantially revised 2nd
edition (more than a third of the book is completely new)
represents a distinct improvement on the extremely successful 1st
edition, and bears witness to the constant modernisation required
in such a rapidly changing area.
International trade in high value perishables has grown enormously
in the past few decades. In the developed world consumers now
expect to be able to eat perishable produce from all parts of the
world, and in most cases throughout the year. Perishable plant
products are, however, susceptible to physical damage and often
have a potential storage life of only a few days. Given their key
importance in the world economy, Crop Post-Harvest Science and
Technology: Perishables devotes itself to perishable produce,
providing current and comprehensive knowledge on all the key
factors affecting post-harvest quality of fruits and vegetables.
This volume focuses explicitly on the effects and causes of
deterioration, as well as the many techniques and practices
implemented to maintain quality though correct handling and
storage. As highlighted throughout, regular losses caused by
post-harvest spoilage of perishable products can be as much as 50%.
A complete understanding, as provided by this excellent volume, is
therefore vital in helping to reduce these losses by a significant
percentage. Compiled by members of the world-renowned Natural
Resources Institute at the United Kingdom's University of
Greenwich, with contributions from experts around the world, this
volume is an essential reference for all those working in the area.
Researchers and upper-level students in food science, food
technology, post-harvest science and technology, crop protection,
applied biology and plant and agricultural sciences will benefit
from this landmark publication. Libraries in all research
establishments and universities where these subjects are studied
and taught should ensure that they have several copies for their
shelves.
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