Take an eye-opening adventure to Australia through the magic of the Photicular series, which with its patented technology is not only a delight to behold but to sell, too, with over 2.6 million copies in print and sales in excess of 300,000 copies a year. In Outback discover the frilled-neck lizard racing along on its two hind feet like a half-terrifying, half-comical miniature dinosaur. A brightly colour galah scraping its beak along a tree limb. Plus exotic peacock spiders who seem to dance in the trees, a too-cute Wombat who lumbers through the grass, and of course a red kangaroo, who hops along, its back legs and massive tail working in unison. Flipping through the pages of Outback is like a trip of a lifetime to down under. The lively text filled with interesting, insider facts is from Atlas Obscura associate editor Ella Morton, New Zealand-born and Australia-raised.

In its extraordinary debut, Safari, introduced the world to Photicular technology. The cheetah bounded, the African elephant flapped its ears and readers could not believe their eyes. Now the creators of Safari take their work a step further. Ocean offers not only a refinement of inventor Dan Kainen s Photicular technology, but a subject undulating creatures of the deep perfectly suited to the immersive visual pleasure of the process. Ocean is like being on a dive. Open the book, and the reader is swept into the magic of an underwater world, face-to-face with a floating Yellow-Banded Sweetlips; with a glow-in-the-dark Deep-Sea Anglerfish; with a Sea Horse swaying in balletic motion; with a Sand Tiger Shark gliding along the ocean floor, its gaze haunting, its hook-toothed mouth gulping open and closed. The text by Carol Kaufmann enchants with its descriptions of coral reefs; a journey on Alvin, the 17-ton submersible; and a meditation on our oceans. Then, for each creature, she writes a lively and informative essay, along with vital statistics size, habitat, range, diet, and more. The Photicular process uses an innovative lenticular technology, sliding lenses, and original four-color video imagery. The result is like a movie in your hands the dance of life in a book."

The bestselling series meets a bestselling subject. The Photicular books, created through their patented technology, are not only magic to look at but magic to sell. With over two million copies in print and a robust backlist presence, the series ships over 300,000 copies a year. Next up comes a title that's an instant wow: Dinosaur, a celebration of everyone's favourite prehistoric beasts. We see their bones in museums. We pore over their imagined likenesses in books. We love movies that bring them to the big screen. Now, see dinosaurs come to life as if you were traveling on an expedition a hundred million years back in time. Using extremely lifelike animation, Dinosaur shows us a herd of giant sauroposeidons, with their impossibly long necks, lumbering across the sun-drenched plains eons and eons ago. Two angry triceratops preparing to lock horns. A threatened velociraptor standing tall, waving its wildly feathered arms. And, almost tenderly, a pair of duck-billed parasauropholuses feeling spring in the air and nuzzling. Flipping through these pages is as close as we'll ever get to watching actual footage from earth's distant past. The informative and lively text by science writer Kathy Wollard then brings us even closer through its insights and setting-the-scene storytelling. With T. rex roaring on the cover, Dinosaur is utterly irresistible.

Seeing is believing: Photicular technology is a phenomenon. Three years - two titles, Safari and Ocean - and 723,000 copies in print. Through its innovative lenticular process, sliding lenses, and four-colour video imagery, readers discovered the magic of animals bounding and leaping, and then came face to face with creatures of the sea as they undulate and sway. Now Dan Kainen, the creator of the Photicular technology, takes us even further into places unknown by exploring the ends of the earth, the Arctic and Antarctic. Polar captures a land of extremes - remote, mysterious, and sparsely populated by creatures found nowhere else. Penguins waddle in their irresistibly happy way. A walrus lumbers across the snowy landscape. There's a polar bear with her cubs; a beluga whale breaching; a team of sled dogs sprinting directly at the viewer. And the miracle of the northern lights, shimmering likes a silk rainbow. Science writer Carol Kaufmann brings the reader along on a voyage to the icy North and South Poles and writes a lively and informative essay for each image, including the animal's size, range, habitat, and other vital statistics. Polar captures a hauntingly beautiful yet threatened world, caught forever in moments of living motion.

Once before, we introduced a brand-new idea with a challenge: You won't believe your eyes. The book was "Gallop ," the technology was Scanimation(R), and the result was a bestseller. Now we're back with another dazzling idea, and this time for the whole family: The book is "Safari," it uses never-before-seen Photicular technology, and the result is breathtaking. "Safari "is a magical journey. Readers, as if on safari, encounter eight wild animals that come alive. Using an innovative lenticular-based technology, precision sliding lenses, and original four-color video imagery, each image is like a 3-D movie on the page, delivering a rich, fluid, immersive visual experience. The cheetah bounds. The gazelle leaps. The African elephant snaps its ears. The gorilla munches the leaves off a branch. It's mesmerizing, as visually immediate as a National Geographic or Animal Planet special.Accompanying the images is" Safari," the guide: It begins with an evocative journal of a safari along the Mara River in Kenya and interweaves the history of safaris. Then for each animal there is a lively, informative essay and an at-a-glance list of important facts. It's the romance of being on safari--and the almost visceral thrill of seeing the animals in motion-- in a book unlike any other.