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This journey into the heart of South Korea takes the reader from
the birth of democracy and the hosting of the Olympics Games in
1988 to the brash, sophisticated, highly creative Korea of today.
On the way, the writer pauses at Korean temples, mountain
hermitages, the border with North Korea, romantic islands and
ancient capitals to evoke a portrait of a country in constant,
dynamic flux.
Have you thought about launching or developing your business in
Asia but you can't seem to fully grasp the way business is done?
Are you already operating in one Asian country but you're worried
about getting into the business culture of another? Well you aren't
alone Research shows that the majority of business people going
into Asia, including CEOs and senior executives, have no experience
of an Asian country, don't speak a word of an Asian language and
have made no adequate preparation for knowing the culture (s). They
think Asia is one big region and anyway the business environment
and mind-set are pretty much the same as their own. They can pick
up the 'touchy feely' stuff later. The result is that they find
themselves excluded from or trailing the competition because of
simple cultural mistakes and poor communication. Companies waste
MILLIONS of dollars in lost productivity, failed deals,
ill-conceived strategies, and loss of goodwill simply because they
don't understand the business etiquette, customs and traditions of
the Asian country in which they operate or intend to operate. The
Master Key to Asia is based on David Clive Price's experience of
giving strategic communications advice to many Asian multinationals
and of the challenges of setting up his own business in various
Asian countries. This quick read book provides a step-by-step guide
into the personal world of Asian business with Action Points and
simple exercises to help the reader along the way. The cultures and
business customs of 13 individual Asian countries are examined in
detail, but there are also chapters on the Importance of Culture in
International Business, the Basics of Asian Business Etiquette,
Building Asian Leadership Skills, Asian Values, and The Road Map to
Greater Success. Readers of this book will learn how to: * Enhance
efficiency by understanding the impact of cultural differences *
Eliminate cultural mistakes and blunders to raise performance *
Communicate and present successfully to international audiences and
clients * Build enduring relationships in Asia based on trust and
credibility * Leverage cultural knowledge to build strong
cross-border partnerships * Learn vital networking and negotiating
skills in diverse cultures With this first book in his innovative
Master Key series, David Clive Price offers a clear path to
transforming your company's abilities to meet the challenges of the
Asian Century.
No ordinary travel book, this personal view of the lingering
continuity of traditional life in the countryside, provinces and
ancient towns of Italy takes the reader on a journey into the past,
one steadily disappearing throughout the lands of the
Mediterranean. In a series of close-ups and panoramic scenes, there
are meetings with the farmers Livia and Gino, the local choir,
Parise the share cropper, the workers at the olive press, citizens
and mourners in Crotone, the ghost inhabitants of Matera, and
actors and transvestites in Naples. The books ends with the Ruins
Management, Pompeii seen as a symbol of this other Italy,
challenged by all kinds of natural, ecological and man-made
disaster, and yet somehow still surviving.
Widely admired as a film director, Pasolini's talents as a
novelist, poet and political essayist are rarely recognised outside
Italy. This vision of his visit to India, translated by David Clive
Price, provides a fascinating insight into India and into
Pasolini's own obsessions and ideals.
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