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Sales is an industry that has evolved from the simple wheel to
todays myriad of products or services camouflaged with features,
benefits and fluff, led by stellar group of brand name companies.
If you are new to sales, frustrated with your current career in
sales because of inconsistent numbers or are an old dog that needs
a new (proven sales pitch), this really is the only book you will
EVER need to unlocking a rewarding career in sales, not just from a
production stand point but also by understanding the complete
process of the Buying Curve. The book is split into four parts -
The Sale, nine steps of the sales process, delivered in an easy to
follow and read format. Most importantly what will increase your
sales without effort, in fact easier than what you are currently
doing. If you are new to the industry it will insure you get off to
the right start with a solid and proven way to make you a top sales
person no matter what type of industry you are working in. If you
are looking to refresh your old style, look no further this book
will take you from ]snail mail] to ]email and social media]. The
second part - No Sale - takes a light hearted, but real look at the
mistakes we make when we are not selling and the impact it has on
us (a must read for all). The third section, How do we really fix
what went wrong in our sales pitch? The last section, Coming Full
Circle relates to what is needed in selling to todays media savvy
prospect who know their options, that shop around with a touch of a
smart phone or mouse click, and how they become your greatest asset
or your downfall.
Taking American mobilization in WWII as its departure point, this
book offers a concise but comprehensive introduction to the history
of militarization in the United States since 1940. Exploring the
ways in which war and the preparation for war have shaped and
affected the United States during 'The American Century',
Fitzgerald demonstrates how militarization has moulded relations
between the US and the rest of the world. Providing a timely
synthesis of key scholarship in a rapidly developing field, this
book shows how national security concerns have affected issues as
diverse as the development of the welfare state, infrastructure
spending, gender relations and notions of citizenship. It also
examines the way in which war is treated in the American
imagination; how it has been depicted throughout this era, why its
consequences have been made largely invisible and how Americans
have often considered themselves to be reluctant warriors. In
integrating domestic histories with international and transnational
topics such as the American 'empire of bases' and the experience of
American service personnel overseas, the author outlines the ways
in which American militarization had, and still has, global
consequences. Of interest to scholars, researchers and students of
military history, war studies, US foreign relations and policy,
this book addresses a burgeoning and dynamic field from which
parallels and comparisons can be drawn for the modern day.
Offers essential perspectives on the Cold War and post-9/11 eras
and explores the troubling implications of the American tendency to
fight wars without end. "Featuring lucid and penetrating essays by
a stellar roster of scholars, the volume provides deep insights
into one of the grand puzzles of the age: why the U.S. has so often
failed to exit wars on its terms."- Fredrik Logevall, Laurence D.
Belfer Professor of International Affairs, Harvard University
Vietnam, Iraq, Afghanistan: Taken together, these conflicts are the
key to understanding more than a half century of American military
history. In addition, they have shaped, in profound ways, the
culture and politics of the United States-as well as the nations in
which they have been fought. This volume brings together
international experts on American history and foreign affairs to
assess the cumulative impact of the United States' often halting
and conflicted attempts to end wars. From the introduction: The
refusal to engage in historical thinking, that form of reflection
deeply immersed in the US experience of war and intervention, means
that this cultural amnesia is related to a strategic incoherence
and, in these wars, the United States has failed in its strategic
objectives because it did not define, precisely, what they were. If
Vietnam was the tragedy, Iraq and Afghanistan were repeated
failures. The objectives and the national interests were elusive
beyond issues of credibility, identity, and revenge; the end point
was undefined because it was not clear what the point was. What did
the United States want from these wars? What did it want to leave
behind?
In an era where 'history' had supposedly ended, what was an Army
for? This question confronted the US Army at the end of the Cold
War. Although public support for the military remained high, fewer
were sending their children to enlist and questions were raised
about the uncertainty of future operations: How would Army leaders
prepare soldiers for difficult peacekeeping operations that called
for a more human-oriented approach in light of the promises of
high-tech warfare? How best to navigate the broader debates about
changing gender and sexual norms in American society? Pulled in
different directions, the Army struggled to put forward a
compelling vision of who and what the American solder should be. In
Uncertain Warriors, David Fitzgerald reveals how, in response to
this uncertainty, they eventually fell back on an older vision of
martial masculinity, embracing a 'warrior ethos' that was meant to
define the contemporary American soldier.
Offers essential perspectives on the Cold War and post-9/11 eras
and explores the troubling implications of the American tendency to
fight wars without end. "Featuring lucid and penetrating essays by
a stellar roster of scholars, the volume provides deep insights
into one of the grand puzzles of the age: why the U.S. has so often
failed to exit wars on its terms."- Fredrik Logevall, Laurence D.
Belfer Professor of International Affairs, Harvard University
Vietnam, Iraq, Afghanistan: Taken together, these conflicts are the
key to understanding more than a half century of American military
history. In addition, they have shaped, in profound ways, the
culture and politics of the United States-as well as the nations in
which they have been fought. This volume brings together
international experts on American history and foreign affairs to
assess the cumulative impact of the United States' often halting
and conflicted attempts to end wars. From the introduction: The
refusal to engage in historical thinking, that form of reflection
deeply immersed in the US experience of war and intervention, means
that this cultural amnesia is related to a strategic incoherence
and, in these wars, the United States has failed in its strategic
objectives because it did not define, precisely, what they were. If
Vietnam was the tragedy, Iraq and Afghanistan were repeated
failures. The objectives and the national interests were elusive
beyond issues of credibility, identity, and revenge; the end point
was undefined because it was not clear what the point was. What did
the United States want from these wars? What did it want to leave
behind?
Why would anyone think Jesus never existed? Isn't it perfectly
reasonable to accept that he was a real first century figure? As it
turns out, no.NAILED sheds light on ten beloved Christian myths,
and, with evidence gathered from historians across the theological
spectrum, shows how they point to a Jesus Christ created solely
through allegorical alchemy of hope and imagination; a messiah
transformed from a purely literary, theological construct into the
familiar figure of Jesus - in short, a purely mythic Christ.
Time shatters into shards of the past, present, and future. A group of survivors dodges threats from across history to locate the source and repair the damage before it's too late.
It s called "the Event." An unimaginable cataclysm in the 23rd century shatters 600 years of the Earth's timeline into jumbled fragments. Our world is gone: instantly replaced by a new one made of shattered remnants of the past, present and future, all existing alongside one another in a nightmare patchwork of different time "shards"-some hundreds of miles long and others no more than a few feet across.
A group of unintended heroes forms, including San Diego native Amber Richardson, 1880s reporter Nellie Bly, a young warrior from Roman Britannia, a Victorian scoundrel, and a World War II commando. This ragtag team of survivors joins "Merlin," a mysterious figure who may be their only hope to save the world--if he is who he claims to be. When their 23rd century ship the Vanuatu is sabotaged by an unknown enemy and thrown far off its course, the team quickly finds itself torn apart...
Learning to Forget analyzes the evolution of US counterinsurgency
(COIN) doctrine over the last five decades. Beginning with an
extensive section on the lessons of Vietnam, it traces the decline
of COIN in the 1970s, then the rebirth of low intensity conflict
through the Reagan years, in the conflict in Bosnia, and finally in
the campaigns of Iraq and Afghanistan. Ultimately it closes the
loop by explaining how, by confronting the lessons of Vietnam, the
US Army found a way out of those most recent wars. In the process
it provides an illustration of how military leaders make use of
history and demonstrates the difficulties of drawing lessons from
the past that can usefully be applied to contemporary
circumstances. The book outlines how the construction of lessons is
tied to the construction of historical memory and demonstrates how
histories are constructed to serve the needs of the present. In so
doing, it creates a new theory of doctrinal development.
Scholars, journalists, and policymakers have long argued that the
1965 Immigration and Nationality Act dramatically reshaped the
demographic composition of the United States. In A Nation of
Immigrants Reconsidered, leading scholars of immigration explore
how the political and ideological struggles of the "age of
restriction"--from 1924 to 1965--paved the way for the changes to
come. The essays examine how geopolitics, civil rights, perceptions
of America's role as a humanitarian sanctuary, and economic
priorities led government officials to facilitate the entrance of
specific immigrant groups, thereby establishing the legal
precedents for future policies. Eye-opening articles discuss
Japanese war brides and changing views of miscegenation, the
recruitment of former Nazi scientists, a temporary workers program
with Japanese immigrants, the emotional separation of Mexican
immigrant families, Puerto Rican youth's efforts to claim an
American identity, and the restaurant raids of conscripted Chinese
sailors during World War II. Contributors: Eiichiro Azuma, David
Cook-Martin, David FitzGerald, Monique Laney, Heather Lee, Kathleen
Lopez, Laura Madokoro, Ronald L. Mize, Arissa H. Oh, Ana Elizabeth
Rosas, Lorrin Thomas, Ruth Ellen Wasem, and Elliott Young
Time shatters into shards of the past, present, and future. A group
of survivors dodges threats from across history to locate the
source and repair the damage before it's too late. When time
shatters, the survivors must fight their way to the ends of the
Earth before it's too late. They call it "the Event"-an
unimaginable cataclysm that renders 600 million years of the
world's timeline into jumbled fragments. Our Earth is gone,
instantly replaced by a new one made of fractured remnants of the
past, present, and future. All exist alongside one another in a
nightmare patchwork of "time shards"-some hundreds of miles long,
and others no more than a few feet across. With surprising help
from throughout history, an American girl and her companions first
must save ancient Alexandria, the last bastion of civilization,
from a panzer tank invasion. Then they will face the ultimate
challenge at the end of the world... the shatterfield. Crossing it
sends them on a final quest spanning time, space, and dimensions.
Only then will they learn if their mission will save their world-or
destroy it.
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Shovels of Glory
David Fitzgerald
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R377
R324
Discovery Miles 3 240
Save R53 (14%)
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Ships in 10 - 15 working days
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Sales is an industry that has evolved from the simple wheel to
todays myriad of products or services camouflaged with features,
benefits and fluff, led by stellar group of brand name companies.
If you are new to sales, frustrated with your current career in
sales because of inconsistent numbers or are an old dog that needs
a new (proven sales pitch), this really is the only book you will
EVER need to unlocking a rewarding career in sales, not just from a
production stand point but also by understanding the complete
process of the Buying Curve. The book is split into four parts -
The Sale, nine steps of the sales process, delivered in an easy to
follow and read format. Most importantly what will increase your
sales without effort, in fact easier than what you are currently
doing. If you are new to the industry it will insure you get off to
the right start with a solid and proven way to make you a top sales
person no matter what type of industry you are working in. If you
are looking to refresh your old style, look no further this book
will take you from ]snail mail] to ]email and social media]. The
second part - No Sale - takes a light hearted, but real look at the
mistakes we make when we are not selling and the impact it has on
us (a must read for all). The third section, How do we really fix
what went wrong in our sales pitch? The last section, Coming Full
Circle relates to what is needed in selling to todays media savvy
prospect who know their options, that shop around with a touch of a
smart phone or mouse click, and how they become your greatest asset
or your downfall.
|
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The Message
Ta-Nehisi Coates
Paperback
R380
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Discovery Miles 2 750
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