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Making Innovation Las t considers the long term success of a firm.
Authored by a trio of top international scholars who present
pioneering new work on what it takes to create long term growth,
the book examines the internal conditions that are likely to
encourage sustainable innovation, as well as what a culture of
innovation should look like.
Making Innovation Last considers the long term success of a firm.
Authored by a trio of top international scholars who present
pioneering new work on what it takes to create long term growth,
the book examines the internal conditions that are likely to
encourage sustainable innovation, as well as what a culture of
innovation should look like.
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