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The Time for Endowment Building is Now: Why and How to Secure Your
Organization's Future describes endowment contributions both
through outright and deferred gift giving. It puts the concept of
endowment development front and center and explains the steps and
mindset that are necessary to create the capacity to build and
increase the endowment of an organization. The role and
responsibility of the executive and the board in encouraging
endowment development are described, and a chapter is devoted to
the identification of endowment prospects not through wealth
analysis or "major gift giving" but by donative history. A
highlight of the book is a case study of the Harold Grinspoon
Foundation's LIFE & LEGACY Program that provides training and
mentoring as well as incentives to local community-based
organizations to encourage the building of endowment funds. The
book will be particularly appealing to boards and staff members of
those not-for-profit organizations contemplating whether to launch
an endowment program or are in the beginning stages of doing so.
This book will be valuable to veterans in the field considering
their policies in relation to the use of endowment contributions as
well as the marketing of them to prospects and donors. It will also
be of interest to those teaching fundraising courses in
not-for-profit management programs.
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