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Inbound Marketing, Revised and Updated - Attract, Engage, and Delight Customers Online (Paperback, Revised and updated ed):... Inbound Marketing, Revised and Updated - Attract, Engage, and Delight Customers Online (Paperback, Revised and updated ed)
Brian Halligan, Dharmesh Shah
R492 R445 Discovery Miles 4 450 Save R47 (10%) Ships in 12 - 17 working days

Attract, engage, and delight customers online Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Written by top marketing and startup bloggers, the book contains the latest information about customer behavior and preferred digital experiences. From the latest insights on lead nurturing and visual marketing to advice on producing remarkable content by building tools, readers will gain the information they need to transform their marketing online. With outbound marketing methods becoming less effective, the time to embrace inbound marketing is now. Cold calling, e-mail blasts, and direct mail are turning consumers off to an ever-greater extent, so consumers are increasingly doing research online to choose companies and products that meet their needs. Inbound Marketing recognizes these behavioral changes as opportunities, and explains how marketers can make the most of this shift online. This not only addresses turning strangers into website visitors, but explains how best to convert those visitors to leads, and to nurture those leads to the point of becoming delighted customers. Gain the insight that can increase marketing value with topics like: * Inbound marketing strategy, reputation, and tracking progress * Visibility getting found, and why content matters * Converting customers turning prospects into leads and leads into customers * Better decisions picking people, agencies, and campaigns The book also contains essential tools and resources that help build an effective marketing strategy, and tips for organizations of all sizes looking to build a reputation. When consumer behaviors change, marketing must change with them. The fully revised and updated edition of Inbound Marketing is a complete guide to attracting, engaging, and delighting customers online.

Environmental Justice, Popular Struggle and Community Development (Paperback): Zayneb al-Shalalfeh, Sara Marsden, Shweta... Environmental Justice, Popular Struggle and Community Development (Paperback)
Zayneb al-Shalalfeh, Sara Marsden, Shweta Narayan, Dharmesh Shah, Mahmoud Soliman Zwahre, …
R833 Discovery Miles 8 330 Ships in 12 - 17 working days

Struggles for environmental justice involve communities mobilising against powerful forces which advocate 'development', driven increasingly by neoliberal imperatives. In doing so, communities face questions about their alliances with other groups, working with outsiders and issues of class, race, ethnicity, gender, worker/community and settler/indigenous relationships. Written by a wide range of international scholars and activists, contributors explore these dynamics and the opportunities for agency and solidarity. They critique the practice of community development professionals, academics, trade union organisers, social movements and activists and inform those engaged in the pursuit of justice as community, development and environment interact.

Photo sensitized Isomeric Bromo anilines and Isomeric Toluidines (Paperback): Dharmesh Shah, Shailesh Shah, Pranav Trivedi Photo sensitized Isomeric Bromo anilines and Isomeric Toluidines (Paperback)
Dharmesh Shah, Shailesh Shah, Pranav Trivedi
R1,313 Discovery Miles 13 130 Ships in 10 - 15 working days

Photo sensitized heterolytic fission of isomeric Bromo anilines and methylene blue photo sensitized reaction of isomeric toluidines contain calculation of quantum yield, the rate of reaction, effect of PH, concentration of sensitizer, substrate concentration, light intensity, solvent and reaction under the anaerobic condition, discussion, Mechanism and conclusion including chromatograph. in part two product study, effect of PH, concentration of sensitizer, substrate concentration, light intensity, anaerobic condition and solvent, mechanism of methylene blue photo sensitized reaction of isomeric toluidines, conclusion for researcher, teacher and interested stake hold

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