|
Showing 1 - 2 of
2 matches in All Departments
Colour is largely assumed to be already in the world, a natural
universal that everyone, everywhere understands. Yet cognitive
scientists routinely tell us that colour is an illusion, and a
private one for each of us; neither social nor material, it is held
to be a product of individual brains and eyes rather than an aspect
of things. This collection seeks to challenge these assumptions and
examine their far-reaching consequences, arguing that colour is
about practical involvement in the world, not a finalized set of
theories, and getting to know colour is relative to the situation
one is in – both ecologically and environmentally. Specialists
from the fields of anthropology, psychology, cinematography, art
history and linguistics explore the depths of colour in relation to
light and movement, memory and landscape, language and narrative,
in case studies with an emphasis on Australian First Peoples, but
ranging as far afield as Russia and First Nations in British
Columbia. What becomes apparent, is not only the complex but
important role of colours in socializing the world; but also that
the concept of colour only exists in some times and cultures. It
should not be forgotten that the Munsell Chart, with its
construction of colours as mathematical coordinates of hues, value
and chroma, is not an abstraction of universals, as often claimed,
but is itself a cultural artefact.
Leverage the power of effective writing
" "
"Be a Brilliant Business Writer" gives you tools for mastering the
art of persuasive writing in every document you create, from email
and client letters to reports and presentations. Jane Curry and
Diana Young will show you how to convey your message with clarity
and power, increase your productivity by reducing rewrites, and
provide just the right tone for navigating the minefield of office
politics. With its smart, savvy advice, "Be a Brilliant Business
Writer" will help you write to boost the bottom line, win
professional accolades, and gain greater job security.
|
You may like...
Ab Wheel
R209
R149
Discovery Miles 1 490
|