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Don Rose came to the U.S. alone from England in 1908, when he was
18, entering through Ellis Island like countless other immigrants.
By 1941 he was one of Philadelphia's best-known newspaper
columnists. That year he published his gentle, funny memoir My Own
Four Walls, the story of the ramshackle farmhouse he and his wife,
Marjorie, bought in 1918 and turned into a home for themselves and
their 12 children. One of his grandsons, Neil Genzlinger-himself a
journalist at the New York Times-here brings that book back to
life, with the original illustrations, a century after his
grandfather signed the deed. Part diary, part DIY manual, Rose's
unsung classic is a tale of smoky fireplaces, leaky ceilings and
unruly gardens, at a time when refrigerators were newfangled and
suburban homes were furnished at country auctions. Most of all it
is a story of how one man, with good-natured persistence, slowly
put down roots in his adopted country.
University start-ups are unique in the world of business and
entrepreneurship, translating research conducted at and owned by
universities into market-ready products--a complex process that
requires a combination of scientific, technical, legal, business,
and financial skills to be successful. Start-ups have the potential
to generate revenue for universities, enhance faculty recruitment
and retention, create jobs, and create investment opportunities for
venture capitalists and entrepreneurs. Research to Revenue presents
the first-ever comprehensive guide to understanding, starting, and
managing university startups. By systematically describing the
process of translating academic research into commercial
enterprises, Don Rose and Cam Patterson give a thorough,
process-oriented, and practical set of guidelines that cover not
only best practices but also common--and avoidable--mistakes. They
detail the key factors and components that contribute to a
successful start-up, explain what makes university start-ups
unique, delineate the steps of building and managing them, and
describe how to foster and maintain start-ups at a university.
Written for faculty and staff working on campus, tech-transfer
officers, university administrators, and venture capitalists
unfamiliar with university structures, Research to Revenue ensures
that any reader unfamiliar with technology commercialization and
entrepreneurship will understand the fundamentals of the process,
including intellectual property rights, fund-raising, and business
models. This work is an invaluable resource for the successful
formation and well-managed operation of university start-ups.
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