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Innovation in Luxury Fashion Family Business - Processes and Products Innovation as a Means of Growth (Hardcover): E. Giacosa Innovation in Luxury Fashion Family Business - Processes and Products Innovation as a Means of Growth (Hardcover)
E. Giacosa
R1,778 Discovery Miles 17 780
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A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.

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