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The e-commerce market has grown rapidly within the ASEAN region in
recent years. This trend is expected to continue in the future
given the region's large population base, rising middle-class and
improvements in connectivity. This edited volume examines the
current state of e-commerce in ASEAN countries. It highlights some
of the key domestic and cross-border challenges faced by ASEAN
member states in developing e-commerce. These challenges include
the regulatory and legal environment in which e-commerce firms
operate across ASEAN, and the supporting infrastructure in ASEAN
member states.
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