*Draws on contributions from five industry experts who provide pro tips on privacy, community building, storytelling and collaboration throughout. *Stream-agnostic textbook, relevant to students of journalism, advertising, mass communication, marketing and video production and not geared towards any one discipline in particular as it teaches readers how to apply techniques to different scenarios to fit their/their audience's needs. Will suit both advanced undergraduates and postgraduates on courses such as Social Media, Brand Storytelling, Multimedia Storytelling, Digital Journalism, Content Marketing and Strategy (taught across these subjects). *Takes examples from mainstream popular culture to make the book relevant for readers from Gen-Z upwards.

*Draws on contributions from five industry experts who provide pro tips on privacy, community building, storytelling and collaboration throughout. *Stream-agnostic textbook, relevant to students of journalism, advertising, mass communication, marketing and video production and not geared towards any one discipline in particular as it teaches readers how to apply techniques to different scenarios to fit their/their audience's needs. Will suit both advanced undergraduates and postgraduates on courses such as Social Media, Brand Storytelling, Multimedia Storytelling, Digital Journalism, Content Marketing and Strategy (taught across these subjects). *Takes examples from mainstream popular culture to make the book relevant for readers from Gen-Z upwards.

This second edition of The Affordable Housing Reader provides context for current discussions surrounding housing policy, emphasizing the values and assumptions underlying debates over strategies for ameliorating housing problems experienced by low-income residents and communities of color. The authors highlighted in this updated volume address themes central to housing as an area of social policy and to understanding its particular meaning in the United States. These include the long history of racial exclusion and the role that public policy has played in racializing access to decent housing and well-serviced neighborhoods; the tension between the economic and social goals of housing policy; and the role that housing plays in various aspects of the lives of low- and moderate-income residents. Scholarship and the COVID-19 pandemic are raising awareness of the link between access to adequate housing and other rights and opportunities. This timely reader focuses attention on the results of past efforts and on the urgency of reframing the conversation. It is both an exciting time to teach students about the evolution of United States' housing policy and a challenging time to discuss what policymakers or practitioners can do to effect positive change. This reader is aimed at students, professors, researchers, and professionals of housing policy, public policy, and city planning.

This second edition of The Affordable Housing Reader provides context for current discussions surrounding housing policy, emphasizing the values and assumptions underlying debates over strategies for ameliorating housing problems experienced by low-income residents and communities of color. The authors highlighted in this updated volume address themes central to housing as an area of social policy and to understanding its particular meaning in the United States. These include the long history of racial exclusion and the role that public policy has played in racializing access to decent housing and well-serviced neighborhoods; the tension between the economic and social goals of housing policy; and the role that housing plays in various aspects of the lives of low- and moderate-income residents. Scholarship and the COVID-19 pandemic are raising awareness of the link between access to adequate housing and other rights and opportunities. This timely reader focuses attention on the results of past efforts and on the urgency of reframing the conversation. It is both an exciting time to teach students about the evolution of United States' housing policy and a challenging time to discuss what policymakers or practitioners can do to effect positive change. This reader is aimed at students, professors, researchers, and professionals of housing policy, public policy, and city planning.

The Affordable Housing Reader brings together classic works and contemporary writing on the themes and debates that have animated the field of affordable housing policy as well as the challenges in achieving the goals of policy on the ground. The Reader aimed at professors, students, and researchers provides an overview of the literature on housing policy and planning that is both comprehensive and interdisciplinary. It is particularly suited for graduate and undergraduate courses on housing policy offered to students of public policy and city planning.

The Reader is structured around the key debates in affordable housing, ranging from the conflicting motivations for housing policy, through analysis of the causes of and solutions to housing problems, to concerns about gentrification and housing and race. Each debate is contextualized in an introductory essay by the editors, and illustrated with a range of texts and articles.

Elizabeth Mueller and Rosie Tighe have brought together for the first time into a single volume the best and most influential writings on housing and its importance for planners and policy-makers.