Liz Orna's original Practical Information Policies has become a standard text which has helped information managers in many countries to take productive action in their own environment: to get a job they wanted, carry through an information audit, make a successful business case for an information policy, or formulate an information strategy. This book is designed specially for students preparing to enter the information professions; working professionals in other fields, whose job includes an information-management element; and senior managers from other specialisms who have overall responsibilities for information activities. Information Strategy in Practice provides, in brief and practical form, and informal style: a reliable account of the key processes involved in developing organizational information policy and strategy, with realistic suggestions on carrying them through, drawn from actual practice a sound framework of the ideas underlying the practice recommended, which readers can relate to their own context advice from experience about dealing with the kind of problems that often beset information-strategy development, and about getting the best from the process.

This ground-breaking book opens up new territory for knowledge and information management. The only way we can make what we know visible to other people is by putting it into Information Products - the products, in any medium, where users meet the information they need, and gain access to the knowledge of others. Without them, little business would get done inside organizations or between them and the outside world. They are essential for the flow, exchange, application, and preservation of information and knowledge. This is the first book to make the case for the proper recognition of information products by organizations. It shows how they should support business objectives and processes and be incorporated into information strategy and information architecture; illustrates the value they can both add and subtract; identifies the full range of stakeholders in them; and argues that a triple alliance of information management, information systems/IT, and information design is critical for successful information products. Stories from real life illustrate every step of the argument. The final part of the book demonstrates how an actual organization used information auditing as a tool to develop a strategic information product for an important user community.

This ground-breaking book opens up new territory for knowledge and information management. The only way we can make what we know visible to other people is by putting it into Information Products - the products, in any medium, where users meet the information they need, and gain access to the knowledge of others. Without them, little business would get done inside organizations or between them and the outside world. They are essential for the flow, exchange, application, and preservation of information and knowledge. This is the first book to make the case for the proper recognition of information products by organizations. It shows how they should support business objectives and processes and be incorporated into information strategy and information architecture; illustrates the value they can both add and subtract; identifies the full range of stakeholders in them; and argues that a triple alliance of information management, information systems/IT, and information design is critical for successful information products. Stories from real life illustrate every step of the argument. The final part of the book demonstrates how an actual organization used information auditing as a tool to develop a strategic information product for an important user community.

Liz Orna's original Practical Information Policies has become a standard text which has helped information managers in many countries to take productive action in their own environment: to get a job they wanted, carry through an information audit, make a successful business case for an information policy, or formulate an information strategy. This book is designed specially for students preparing to enter the information professions; working professionals in other fields, whose job includes an information-management element; and senior managers from other specialisms who have overall responsibilities for information activities. Information Strategy in Practice provides, in brief and practical form, and informal style: c a reliable account of the key processes involved in developing organizational information policy and strategy, with realistic suggestions on carrying them through, drawn from actual practice c a sound framework of the ideas underlying the practice recommended, which readers can relate to their own context c advice from experience about dealing with the kind of problems that often beset information-strategy development, and about getting the best from the process.