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Das Kano-Modell Der Kundenzufriedenheit - Reliabilitat Und Validitat Einer Methode Zur Klassifizierung Von Produkteigenschaften... Das Kano-Modell Der Kundenzufriedenheit - Reliabilitat Und Validitat Einer Methode Zur Klassifizierung Von Produkteigenschaften (German, Paperback, 2000 ed.)
Elmar Sauerwein
R2,459 Discovery Miles 24 590
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Ships in 10 - 15 working days

Das Kano-Modell bietet eine Methodik, Produkteigenschaften in mehrere Kategorien zu unterteilen, deren Erfullung bzw. Nichterfullung die Kundenzufriedenheit beeinflussen. Elmar Sauerwein untersucht diese Methode auf Reliabilitat und Validitat."

Perspektiven im Strategischen Management (German, Hardcover, Reprint 2012 ed.): Gernot Handlbauer, Kurt Matzler, Elmar... Perspektiven im Strategischen Management (German, Hardcover, Reprint 2012 ed.)
Gernot Handlbauer, Kurt Matzler, Elmar Sauerwein, Monika Stumpf
R4,159 Discovery Miles 41 590
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