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This book defines an agenda for research in information management
and systems for media and entertainment industries. It highlights
their particular needs in production, distribution, and
consumption. Chapters are written by practitioners and researchers
from around the world, who examine business information management
and systems in the larger context of media and entertainment
industries. Human, management, technological, and content creation
aspects are covered in order to provide a unique viewpoint. With
great interdisciplinary scope, the book provides a roadmap of
research challenges and a structured approach for future
development across areas such as social media, eCommerce, and
eBusiness. Chapters address the tremendous challenges in
organization, leadership, customer behavior, and technology that
face the entertainment and media industries every day, including
the transformation of the analog media world into its digital
counterpart. Professionals or researchers involved with IT systems
management, information policies, technology development or content
creation will find this book an essential resource. It is also a
valuable tool for academics or advanced-level students studying
digital media or information systems.
This book defines an agenda for research in information management
and systems for media and entertainment industries. It highlights
their particular needs in production, distribution, and
consumption. Chapters are written by practitioners and researchers
from around the world, who examine business information management
and systems in the larger context of media and entertainment
industries. Human, management, technological, and content creation
aspects are covered in order to provide a unique viewpoint. With
great interdisciplinary scope, the book provides a roadmap of
research challenges and a structured approach for future
development across areas such as social media, eCommerce, and
eBusiness. Chapters address the tremendous challenges in
organization, leadership, customer behavior, and technology that
face the entertainment and media industries every day, including
the transformation of the analog media world into its digital
counterpart. Professionals or researchers involved with IT systems
management, information policies, technology development or content
creation will find this book an essential resource. It is also a
valuable tool for academics or advanced-level students studying
digital media or information systems.
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