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Using a case example of how Pennsylvania Blue Shield trained,
hired, and retained several hundred welfare recipients on its work
force, From Welfare to Work offers a compelling success story and a
broad discussion of welfare reform, public policy, and corporate
social responsibility. It also offers a practical explanation of
the specific steps needed to establish such a program, including
corporate tax incentives, business and government collaborations,
and the special needs of welfare recipients. Demonstrating that it
is possible for corporate America to combine bottom-line goals with
socially responsible goals, this book is essential reading for all
corporate executives who combine concern for the well-being of
their companies with a sense of social responsibility.
This book is designed for managerial supervisors who provide the interface between central administration and line workers. In the context of our rapidly changing environment, it focuses on specific managerial skills required for successful supervision (e.g. dealing with legal mandates, technology, motivation and appraisals), it identifies dilemmas, paradoxes and challenges faced by managerial supervisors, and it offers case illustrations of innovative approaches.
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