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Integratives OEko-Marketing - Erfolgreiche Vermarktung OEkologischer Produkte Und Leistungen (German, Paperback, 2001 ed.):... Integratives OEko-Marketing - Erfolgreiche Vermarktung OEkologischer Produkte Und Leistungen (German, Paperback, 2001 ed.)
Frank-Martin Belz
R1,823 Discovery Miles 18 230
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Frank-Martin Belz zeigt anhand eines zweistufigen Konzepts des integrativen Oko-Marketing auf, wie okologische Produkte und Leistungen erfolgreich jenseits der Oko-Nische vermarktet werden konnen."

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