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Bigger Isn't Necessarily Better examines the performance and
operation of the US homebuilding sector based on a detailed survey
of large home builders conducted by the authors in the period of
the great building boom of the 2000s. In contrast to the many books
that have focused on the financial side of the housing sector prior
to the Great Recession, the book examines the operational side of
the industry and what did, and, more importantly, what did not,
happen during the period of unprecedented growth. Despite the rise
of very large, national homebuilders during the boom years from
1999 to 2005 and the consolidation of the industry that accompanied
it, the authors find that major homebuilders often did not adopt
innovations in areas ranging from information technology, supply
chain practices, and work site management, nor improve their
operational performance. Given this, the book discusses what
homebuilders can learn from other industries as they face a
challenging future.
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