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The diffusion process is perhaps one of the most widely researched
and documented social phenomena. A number of researches have been
conducted in the field of diffusion and adoption providing
invaluable knowledge base regarding the processes and factors that
directly or indirectly affect them. In India diffusion research
begun from early sixties, with a number of significant
contributions from early researchers. The diffusion research
rapidly shot up between 1965 and 1975. The motivation behind these
efforts had been to formulate better, more rigorous theoretical
models that will explain and predict the pattern of real world
which may be used by policy makers at various levels, in order to
test alternative strategies for increasing rate of diffusion of
improved practices. Different statistical methods and research
techniques such as descriptive analysis, correlation, regression
and path analysis have been used by earlier researchers. However,
only few studies have utilized simulation technique in India
because of the late introduction of the computers. This book deals
with the early attempt made by the authors in simulating technology
adoption process and its applications.
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