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Showing 1 - 13 of 13 matches in All Departments

Human Resource Development - Industrial Relations, Labour Management, Organisational Development (Hardcover): B.S. Bhatia, G.S.... Human Resource Development - Industrial Relations, Labour Management, Organisational Development (Hardcover)
B.S. Bhatia, G.S. Batra
R141 Discovery Miles 1 410
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Pharmaceutical Marketing Mix Strategies (Paperback): Harpreet Singh, G.S. Batra Pharmaceutical Marketing Mix Strategies (Paperback)
Harpreet Singh, G.S. Batra
R1,577 Discovery Miles 15 770 Out of stock

Though India has become a lucrative market for pharmaceuticals, liberalization and Globalization has thrown up a variety of challenges and opportunities. Pharmaceutical marketing Mix Strategies aims to understand the practices being followed by the major pharma companies in India. Building on an understanding of the pharmaceutical marketing activities, the book defines the pharmaceutical Marketing Mix Strategies.

Globalisation and Liberalisation - New Developments (Hardcover): G.S. Batra, R.C. Dangwal Globalisation and Liberalisation - New Developments (Hardcover)
G.S. Batra, R.C. Dangwal; Edited by G.S. Batra
R1,111 Discovery Miles 11 110
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Management of Financial Services (Hardcover): B.S. Bhatia, G.S. Batra Management of Financial Services (Hardcover)
B.S. Bhatia, G.S. Batra
R875 Discovery Miles 8 750
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Modern Marketing Management (Hardcover): B.S. Bhatia, G.S. Batra Modern Marketing Management (Hardcover)
B.S. Bhatia, G.S. Batra
R1,121 Discovery Miles 11 210
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Entrepreneurship and Small Scale Industries - New Potentials (Hardcover): G.S. Batra, R.C. Dangwal Entrepreneurship and Small Scale Industries - New Potentials (Hardcover)
G.S. Batra, R.C. Dangwal
R657 Discovery Miles 6 570
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International Business (Hardcover): G.S. Batra, R.C. Dangwal International Business (Hardcover)
G.S. Batra, R.C. Dangwal
R607 Discovery Miles 6 070
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Marketing Management - New Paradigms (Hardcover): G.S. Batra, R.C. Dangwal Marketing Management - New Paradigms (Hardcover)
G.S. Batra, R.C. Dangwal
R785 Discovery Miles 7 850
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Commerce and Business Research - New Horizons (Hardcover): G.S. Batra, R.C. Dangwal Commerce and Business Research - New Horizons (Hardcover)
G.S. Batra, R.C. Dangwal
R1,079 Discovery Miles 10 790
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New Studies in Commerce and Business (Hardcover): G.S. Batra, R.C. Dangwal New Studies in Commerce and Business (Hardcover)
G.S. Batra, R.C. Dangwal
R6,923 R543 Discovery Miles 5 430 Save R6,380 (92%)
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Financial Services and Markets (Hardcover): G.S. Batra Financial Services and Markets (Hardcover)
G.S. Batra
R905 Discovery Miles 9 050
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Banking and Development Finance - New Vistas (Hardcover): G.S. Batra, R.C. Dangwal Banking and Development Finance - New Vistas (Hardcover)
G.S. Batra, R.C. Dangwal
R771 Discovery Miles 7 710
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Business Management and Globalisation (Hardcover): G.S. Batra, R.C. Dangwal Business Management and Globalisation (Hardcover)
G.S. Batra, R.C. Dangwal; Edited by G.S. Batra, R.C. Dangwal
R4,885 R521 Discovery Miles 5 210 Save R4,364 (89%)
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