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Business Analytics in Context: An Introduction to Methodologies is
an essential resource for any student undertaking a
business/management degree. Providing you with the mathematical and
statistical skills that you will need during your studies, Dr
Gareth Woods uses his extensive experience of teaching students
requiring additional support to understand key mathematical
concepts, to deliver an engaging and accessible text structured
around your learning journey from understanding basic concepts,
such as algebra, through to applying more advanced techniques
including differentiation and optimisation. Each topic is
introduced using a business start-up case study, providing context
and showing you how mathematical methods apply to real-life
examples. Exercises throughout the book allow you to test your own
understanding of the topics covered, and at the end of each chapter
you will have the opportunity to apply what you have learnt to a
scenario that might be encountered in a professional work
environment. The book is supported by online diagnostic tests that
allow you to build confidence in using the methodologies contained
in the book, prepare for exams and, where needed, to seek further
targeted support from your instructors in specific areas to help
you progress. Online instructional videos are also provided to
further illustrate key concepts and to facilitate self-study. The
content is presented in a work-book style, and space has been
provided in the book to allow you to make notes and work through
the end of chapter questions. The book then becomes a reference for
you as you progress through your studies, and on into professional
life. Being able to show your workings to the support staff working
in your university's learning development centre, will help them to
address your mathematics support needs quickly and efficiently.
Beyond your studies, applicants for graduate positions are often
expected to sit psychometric numerical reasoning tests, and having
this book as a reference to prepare for and pass these tests would
be invaluable in helping you secure that position. In creating this
learning resource, careful consideration has been given to how the
online resources integrate with the book to ensure a structured
approach to navigating through the content, allowing you to build
your confidence in applying the mathematical techniques shown. The
learning pathway has been developed so that there are no dead-ends
if you find yourself struggling to grasp a particular concept or
technique. Mathematics can be a daunting subject for many, and so
particular attention has been given to directing you back to
content that you may need to engage with again and understand in
order to progress further. An illustration of how the this has been
achieved can be found in the front of the book.
Surveys the thought and literary work of a towering figure in
twentieth-century Spanish cultural and political life. As a
novelist, dramatist, essayist, poet and public intellectual, Miguel
de Unamuno (1864-1936) was a strikingly energetic and prolific
writer, and a towering figure in twentieth-century Spanish cultural
and political life. His work explored fundamental questions about
existence and identity (both individual and national).Widely
recognised and translated during his lifetime, he was an
inescapably canonical figure on university syllabi across Europe
and the Americas for many years after his death, and still appears
on many curricula. In this Companion, a range of distinguished
scholars with very different approaches both survey Unamuno's work
chronologically, analysing major developments and turning points or
breaks as well as continuities, and further study key themes and
preoccupations across his prolific narrative, theatrical and essay
output. All contributors offer not just incisive discussion of the
texts or topics studied, but also a balanced overview of issues and
debates arising in Unamuno studies. Julia Biggane is senior
lecturer in Hispanic Studies at the University of Aberdeen. She is
a general editor of theBulletin of Spanish Studies, and director of
the Sir Herbert Grierson Centre for Textual Criticism and
Comparative Literary History at the University of Aberdeen. John
Macklin was Professor of Hispanic Studies and Head of the School of
Modern Languages and Cultures at the University of Glasgow. In
1994, he was made a Commander of the Order of Isabel la Catolica by
King Juan Carlos of Spain.
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