For those obsessed with Premier League soccer, following your favorite team is a true collective experience, where it is easy to feel as one with thousands of others. It is also an individual one, in which the emotions you feel are your emotions, the experiences you feel are your experiences, and nobody else can perfectly understand. Over the course of the 2019-20 season, two longtime Liverpool FC followers wrote to each other about those emotions and experiences. American writer Michael MacCambridge, living in Austin, Texas, is a devoted Liverpool follower. Five thousand miles away, his friend Neil Atkinson, Liverpool resident and a longtime season ticket holder, is the host of the popular podcast The Anfield Wrap. Each week throughout the historic season, Atkinson and MacCambridge exchanged letters, contemplating Liverpool's progress, comparing and contrasting their different perspectives on the club and the sport, meditating on the manner in which their shared obsession for Liverpool works its way into nearly every corner of their personal lives, and discussing the differences between how the game is consumed in the United States and the United Kingdom and the role modern media plays in shaping our views of sport. Their collaboration was both timely and serendipitous, as Liverpool marched toward its first ever Premier League title and its first league title in thirty years, with a charismatic manager and the most entertaining team in the sport. In March, of course, the soccer story was overtaken by the larger story of the COVID-19 pandemic wreaking havoc throughout the world, including sports events. In the course of their correspondence, Red Letters provides a real-time account of the pandemic that threatened the very existence of the season that Liverpool followers had been waiting more than a generation to experience. Red Letters provides a different way to examine the culture of a worldwide sport and development of a soccer season-game by game, in real time, with hopes and expectations tested and altered as the season progresses to Liverpool's Premier League championship, with insight from two avid supporters.

It sounds like the start of a great joke: A minor-league sports executive, one of the richest men in the world, a stand-up comedian, and a Hollywood movie producer conspire to start a soccer team. But what Adrian Hanauer, Paul Allen, Drew Carey, and Joe Roth did when they started the Seattle Sounders FC was no joke. They meticulously planned the launch of the Major League Soccer (MLS) franchise with an eye toward some lofty goals. Then they stood back in amazement as they rocketed far beyond those goals buoyed by a team that ignored its "expansion" label and a fan base that wildly embraced them. Through interviews with key executives, athletes and fans, author Mike Gastineau tells the story leading up to the launch of Sounders FC, the MLS expansion franchise whose seemingly overnight success has captured the attention of the Seattle sports community, sports and entertainment executives, soccer followers across the country and the national news media. In Sounders FC Authentic Masterpiece, readers will learn: * How a money-losing soccer club rocketed from the ranks of the minor leagues to Major League Soccer drawing sell-outs and regularly topping 50,000 fans per match. * The unique relationships between the eclectic group of seasoned sports executives, Hollywood celebrities and bar room soccer fans who came together to build a sports culture that validated Major League Soccer in Seattle and across the country. * The personalities of the players and coaches who took different paths to the team and turned their diversity into a winning team starting on opening night. Gastineau communicates to readers the entire history of events that led to the Sounders FC launch beginning with the role soccer fans played in securing a professional football stadium for the Seattle Seahawks. Also emphasized in the book are the soccer fans, bar owners and soccer subculture that existed in Seattle and was waiting to be acknowledge by mainstream professional sports leaders and media. The book also details how that soccer subculture directly impacted one of the biggest deals in MLS history, the signing of superstar Clint Dempsey in 2013. This is a story of sports, business, culture, timing, and luck. It demonstrates how powerful business people were able to check their egos and embrace their customers all for the sake of the fans, the city, and a soccer culture desperate to embrace a sports team that treated them with respect.

In 2007, David Beckham, the golden boy of soccer, shocked the international sports world when he signed a five-year contract with an American team, the Los Angeles Galaxy. Under the direction of his manager, Simon Fuller, the mastermind behind "American Idol" and the Spice Girls, Beckham was ready for a monumental challenge and a risky adventure-ready, as Fuller put it, to earn his stripes Stateside. Could he pull off what no player had ever accomplished (including Pele in the 1970s) and transform soccer into one of the most popular spectator sports in America? It was a bold experiment: failure meant a team, a league, a sport, and Beckham himself might miss their chance to hit primetime in the U.S.
With unprecedented access to the Galaxy and one-on-one interviews with Beckham, veteran "Sports Illustrated" writer Grant Wahl focuses on the inner circle of the experiment: Beckham, Galaxy leading scorer Landon Donovan, Simon Fuller, controversial former coach Ruud Gullit, outspoken former Galaxy president Alexi Lalas, and Mrs. Victoria "Posh Spice" Beckham. Wahl takes readers behind the scenes, on the road with the team and inside the locker room, to reveal just what happened on and off the field when the most renowned player in the world left the glamour of European soccer to play in a country that has yet to fully embrace the sport. We find out what his teammates really think of their superstar captain, who was calling the shots behind the scenes, how Beckham's management conducted a shadow takeover of the Galaxy organization, and if the team plans to embrace him-or not-when he returns from AC Milan for the 2009 season.
The Beckham Experiment is a no-holds-barred account of ego clashes and epic winless streaks, rivalries and resentments, big gambles and great expectations, cultural and class collisions, and ultimately the volatile mix of celebrity and professional sports. As Beckham embarks on his third season with the Galaxy, the question remains: even for a player the caliber of David Beckham, are some goals out of reach?

"From the Hardcover edition."