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The ESPN Effect - Exploring the Worldwide Leader in Sports (Paperback, New edition): John McGuire, Greg G. Armfield, Adam... The ESPN Effect - Exploring the Worldwide Leader in Sports (Paperback, New edition)
John McGuire, Greg G. Armfield, Adam Earnheardt
R1,037 Discovery Miles 10 370 Ships in 9 - 17 working days

ESPN has grown from a start-up cable network in a small Connecticut town to a $50 billion global enterprise. For the past 35 years, ESPN - along with its sister networks - has been the preeminent source for sports for millions around the globe. Its 24-hour coverage of sports news and programming has cultivated generations of sports consumers, utilizing multiple ESPN platforms for news and entertainment. The pervasiveness of the company's branded content has influenced how sports fans think and feel about the people who play and control these games. In The ESPN Effect, leading sports media scholars examine ESPN and its impact on culture, sports journalism, audience, and the business of sports media. The final part of the book considers the future of ESPN, beginning with an interview with Chris LaPlaca, ESPN senior vice president. As the first academic text dedicated to the self-proclaimed "worldwide leader in sports", this book contributes to the growth of sports media research and provides a starting point for scholars examining the present and future impact of ESPN.

The ESPN Effect - Exploring the Worldwide Leader in Sports (Hardcover, New edition): John McGuire, Greg G. Armfield, Adam... The ESPN Effect - Exploring the Worldwide Leader in Sports (Hardcover, New edition)
John McGuire, Greg G. Armfield, Adam Earnheardt
R3,617 Discovery Miles 36 170 Ships in 10 - 15 working days

ESPN has grown from a start-up cable network in a small Connecticut town to a $50 billion global enterprise. For the past 35 years, ESPN - along with its sister networks - has been the preeminent source for sports for millions around the globe. Its 24-hour coverage of sports news and programming has cultivated generations of sports consumers, utilizing multiple ESPN platforms for news and entertainment. The pervasiveness of the company's branded content has influenced how sports fans think and feel about the people who play and control these games. In The ESPN Effect, leading sports media scholars examine ESPN and its impact on culture, sports journalism, audience, and the business of sports media. The final part of the book considers the future of ESPN, beginning with an interview with Chris LaPlaca, ESPN senior vice president. As the first academic text dedicated to the self-proclaimed "worldwide leader in sports", this book contributes to the growth of sports media research and provides a starting point for scholars examining the present and future impact of ESPN.

ESPN and the Changing Sports Media Landscape (Hardcover, New edition): Adam Earnheardt, Greg G. Armfield, John McGuire ESPN and the Changing Sports Media Landscape (Hardcover, New edition)
Adam Earnheardt, Greg G. Armfield, John McGuire
R2,887 Discovery Miles 28 870 Ships in 10 - 15 working days

ESPN and the Changing Sports Media Landscape considers the ways the network is reinventing itself as it enters its fifth decade. In their previous book, The ESPN Effect (2015), the editors made the observation that ESPN was a pervasive branded-content provider across multiple media platforms, delivering programs and information 24 hours a day, 365 days a year, to influence how sports fans think and feel about the people who play and control these games. ESPN and the Changing Sports Media Landscape asks whether that will hold true in the 2020s and beyond. The past decade has seen momentous changes in the sports media landscape, among them the massive proliferation of mobile platforms as a major source of sports content, astronomical growth in fantasy sport and esport industries, and the increasing entanglement of sports media in contentious sociopolitical debates. The contributors to this book analyze how ESPN has navigated the shifting playing field and speculate on what the next decade might bring for ESPN and the global sports media industry.

ESPN and the Changing Sports Media Landscape (Paperback, New edition): Adam Earnheardt, Greg G. Armfield, John McGuire ESPN and the Changing Sports Media Landscape (Paperback, New edition)
Adam Earnheardt, Greg G. Armfield, John McGuire
R1,356 Discovery Miles 13 560 Ships in 10 - 15 working days

ESPN and the Changing Sports Media Landscape considers the ways the network is reinventing itself as it enters its fifth decade. In their previous book, The ESPN Effect (2015), the editors made the observation that ESPN was a pervasive branded-content provider across multiple media platforms, delivering programs and information 24 hours a day, 365 days a year, to influence how sports fans think and feel about the people who play and control these games. ESPN and the Changing Sports Media Landscape asks whether that will hold true in the 2020s and beyond. The past decade has seen momentous changes in the sports media landscape, among them the massive proliferation of mobile platforms as a major source of sports content, astronomical growth in fantasy sport and esport industries, and the increasing entanglement of sports media in contentious sociopolitical debates. The contributors to this book analyze how ESPN has navigated the shifting playing field and speculate on what the next decade might bring for ESPN and the global sports media industry.

A Communication Perspective on Interfaith Dialogue - Living Within the Abrahamic Traditions (Paperback): Daniel S Brown A Communication Perspective on Interfaith Dialogue - Living Within the Abrahamic Traditions (Paperback)
Daniel S Brown; Contributions by Greg G. Armfield, Diana I Bowen, Adrienne E Hacker Daniels, Kenneth Danielson, …
R1,578 Discovery Miles 15 780 Ships in 18 - 22 working days

Communication theory provides a compelling way to understand how people of faith can and should work together in today's tumultuous world. In A Communication Perspective on Interfaith Dialogue, fifteen authors present their experiences and analyses of interfaith dialogue, and contextualize interfaith work within the frame of rhetorical and communication studies. While the focus is on the Abrahamic faiths, these essays also include discussion of Hinduism and interracial faith efforts. Each chapter incorporates communication theories that bring clarity to the practices and problems of interfaith communication. Where other interfaith books provide theological, political, or sociological insights, this volume is committed to the perspectives contained in communication scholarship. Interfaith dialogue is best imagined as an organic process, and it does not require theological heavyweights gathered for academic banter. As such, this volume focuses on the processes and means by which interfaith meaning is produced.

Sports Fans, Identity, and Socialization - Exploring the Fandemonium (Paperback): Adam C. Earnheardt, Paul Haridakis, Barbara... Sports Fans, Identity, and Socialization - Exploring the Fandemonium (Paperback)
Adam C. Earnheardt, Paul Haridakis, Barbara Hugenberg; Contributions by Roger C Aden, Greg G. Armfield, …
R1,698 Discovery Miles 16 980 Ships in 18 - 22 working days

Once deemed an unworthy research endeavor, the study of sports fandom has garnered the attention of seasoned scholars from a variety of academic disciplines. Identity and socialization among sports fans are particular burgeoning areas of study among a growing cadre of specialists in the social sciences. Sports Fans, Identity, and Socialization, edited by Adam C. Earnheardt, Paul Haridakis, and Barbara Hugenberg, captures an eclectic collection of new studies from accomplished scholars in the fields such as communication, business, geography, kinesiology, media, and sports management and administration, using a wide range of methodologies including quantitative, qualitative, and critical analyses. In the communication revolution of the twenty-first century, the study of mediated sports is critical. As fans use all media at their disposal to consume sports and carry their sports-viewing experience online, they are seizing the initiative and asserting themselves into the mediated sports-dissemination process. They are occupying traditional roles of consumers/receivers of sports, but also as sharers and sports content creators. Fans are becoming pseudo sports journalists. They are interpreting mediated sports content for other fans. They are making their voice heard by sports organizations and athletes. Mediated sports, in essence, provide a context for studying and understanding where and how the communication revolution of the twenty-first century is being waged. With their collection of studies by scholars from North America and Europe, Earnheardt, Haridakis, and Hugenberg illuminate the symbiotic relationship among and between sports organizations, the media, and their audiences. Sports Fans, Identity, and Socialization spurs both the researcher and the interested fan to consider what the study of sports tells us about ourselves and the society in which we live.

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