ESPN and the Changing Sports Media Landscape (Hardcover, New edition)

ESPN and the Changing Sports Media Landscape considers the ways the network is reinventing itself as it enters its fifth decade. In their previous book, The ESPN Effect (2015), the editors made the observation that ESPN was a pervasive branded-content provider across multiple media platforms, delivering programs and information 24 hours a day, 365 days a year, to influence how sports fans think and feel about the people who play and control these games. ESPN and the Changing Sports Media Landscape asks whether that will hold true in the 2020s and beyond. The past decade has seen momentous changes in the sports media landscape, among them the massive proliferation of mobile platforms as a major source of sports content, astronomical growth in fantasy sport and esport industries, and the increasing entanglement of sports media in contentious sociopolitical debates. The contributors to this book analyze how ESPN has navigated the shifting playing field and speculate on what the next decade might bring for ESPN and the global sports media industry.

General

Imprint:	Peter Lang Publishing
Country of origin:	United States
Series:	Communication, Sport, and Society, 2
Release date:	October 2019
First published:	2019
Editors:	Adam Earnheardt • Greg G. Armfield • John McGuire
Dimensions:	225 x 150mm (L x W)
Format:	Hardcover
Pages:	394
Edition:	New edition
ISBN-13:	978-1-4331-5170-5
Categories:	Books > Arts & Architecture > Performing arts > Television Books > Reference & Interdisciplinary > Communication studies > Media studies Books > Computing & IT > Social & legal aspects of computing > General Books > Humanities > History > History of specific subjects > General Books > Sport & Leisure > Sports & outdoor recreation > Sporting events, tours & organisations > Sports teams & clubs Books > History > History of specific subjects > General
LSN:	1-4331-5170-7
Barcode:	9781433151705

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