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ESPN and the Changing Sports Media Landscape (Paperback, New edition) Loot Price: R1,437
Discovery Miles 14 370
ESPN and the Changing Sports Media Landscape (Paperback, New edition): Adam Earnheardt, Greg G. Armfield, John McGuire

ESPN and the Changing Sports Media Landscape (Paperback, New edition)

Adam Earnheardt, Greg G. Armfield, John McGuire

Series: Communication, Sport, and Society, 2

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Loot Price R1,437 Discovery Miles 14 370 | Repayment Terms: R135 pm x 12*

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ESPN and the Changing Sports Media Landscape considers the ways the network is reinventing itself as it enters its fifth decade. In their previous book, The ESPN Effect (2015), the editors made the observation that ESPN was a pervasive branded-content provider across multiple media platforms, delivering programs and information 24 hours a day, 365 days a year, to influence how sports fans think and feel about the people who play and control these games. ESPN and the Changing Sports Media Landscape asks whether that will hold true in the 2020s and beyond. The past decade has seen momentous changes in the sports media landscape, among them the massive proliferation of mobile platforms as a major source of sports content, astronomical growth in fantasy sport and esport industries, and the increasing entanglement of sports media in contentious sociopolitical debates. The contributors to this book analyze how ESPN has navigated the shifting playing field and speculate on what the next decade might bring for ESPN and the global sports media industry.

General

Imprint: Peter Lang Publishing
Country of origin: United States
Series: Communication, Sport, and Society, 2
Release date: October 2019
First published: 2019
Editors: Adam Earnheardt • Greg G. Armfield • John McGuire
Dimensions: 225 x 150mm (L x W)
Format: Paperback
Pages: 394
Edition: New edition
ISBN-13: 978-1-4331-5169-9
Categories: Books > Arts & Architecture > Performing arts > Television
Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Computing & IT > Social & legal aspects of computing > General
Books > Humanities > History > History of specific subjects > General
Books > Sport & Leisure > Sports & outdoor recreation > Sporting events, tours & organisations > Sports teams & clubs
Books > History > History of specific subjects > General
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LSN: 1-4331-5169-3
Barcode: 9781433151699

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