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Challenges and Opportunities for Change in Food Marketing to Children and Youth - Workshop Summary (Paperback): Institute of... Challenges and Opportunities for Change in Food Marketing to Children and Youth - Workshop Summary (Paperback)
Institute of Medicine, Food and Nutrition Board, Standing Committee on Childhood Obesity Prevention; Edited by Steve Olson, Lynn Parker, …
R970 Discovery Miles 9 700 Ships in 12 - 17 working days

The childhood obesity epidemic is an urgent public health problem. The most recent data available show that nearly 19 percent of boys and about 15 percent of girls aged 2-19 are obese, and almost a third of U.S. children and adolescents are overweight or obese (Ogden et al., 2012). The obesity epidemic will continue to take a substantial toll on the health of Americans. In the midst of this epidemic, children are exposed to an enormous amount of commercial advertising and marketing for food. In 2009, children aged 2-11 saw an average of more than 10 television food ads per day (Powell et al., 2011). Children see and hear advertising and marketing messages for food through many other channels as well, including radio, movies, billboards, and print media. Most notably, many new digital media venues and vehicles for food marketing have emerged in recent years, including Internet-based advergames, couponing on cell phones, and marketing on social networks, and much of this advertising is invisible to parents. The marketing of high-calorie, low-nutrient foods and beverages is linked to overweight and obesity. A major 2006 report from the Institute of Medicine (IOM) documents evidence that television advertising influences the food and beverage preferences, requests, and short-term consumption of children aged 2-11 (IOM, 2006). Challenges and Opportunities for Change in Food Marketing to Children and Youth also documents a body of evidence showing an association of television advertising with the adiposity of children and adolescents aged 2-18. The report notes the prevailing pattern that food and beverage products marketed to children and youth are often high in calories, fat, sugar, and sodium; are of low nutritional value; and tend to be from food groups Americans are already overconsuming. Furthermore, marketing messages that promote nutrition, healthful foods, or physical activity are scarce (IOM, 2006). To review progress and explore opportunities for action on food and beverage marketing that targets children and youth, the IOM's Standing Committee on Childhood Obesity Prevention held a workshop in Washington, DC, on November 5, 2012, titled "New Challenges and Opportunities in Food Marketing to Children and Youth." Table of Contents Front Matter 1 Introduction and Themes of the Workshop 2 Progress Since *Food Marketing to Children and Youth: Threat or Opportunity?* 3 Emerging Issues in Food Marketing 4 Innovations and Future Work in Industry Practices 5 Emerging Policy Initiatives and Communication Strategies 6 Discussions References Appendix A: Workshop Agenda Appendix B: Workshop Participants Appendix C: Acronyms and Abbreviations Appendix D: Speaker Biographical Sketches

Creating Equal Opportunities for a Healthy Weight - Workshop Summary (Paperback, New): Institute of Medicine, Food and... Creating Equal Opportunities for a Healthy Weight - Workshop Summary (Paperback, New)
Institute of Medicine, Food and Nutrition Board, Standing Committee on Childhood Obesity Prevention; Edited by Steve Olson, Lynn Parker, …
R1,125 Discovery Miles 11 250 Ships in 12 - 17 working days

Creating Equal Opportunities for a Healthy Weight is the summary of a workshop convened by the Institute of Medicine's Standing Committee on Childhood Obesity Prevention in June 2013 to examine income, race, and ethnicity, and how these factors intersect with childhood obesity and its prevention. Registered participants, along with viewers of a simultaneous webcast of the workshop, heard a series of presentations by researchers, policy makers, advocates, and other stakeholders focused on health disparities associated with income, race, ethnicity, and other characteristics and on how these factors intersect with obesity and its prevention. The workshop featured invited presentations and discussions concerning physical activity, healthy food access, food marketing and messaging, and the roles of employers, health care professionals, and schools. The IOM 2012 report Accelerating Progress in Obesity Prevention acknowledged that a variety of characteristics linked historically to social exclusion or discrimination, including race, ethnicity, religion, socioeconomic status, gender, age, mental health, disability, sexual orientation or gender identity, geographic location, and immigrant status, can thereby affect opportunities for physical activity, healthy eating, health care, work, and education. In many parts of the United States, certain racial and ethnic groups and low-income individuals and families live, learn, work, and play in places that lack health-promoting resources such as parks, recreational facilities, high-quality grocery stores, and walkable streets. These same neighborhoods may have characteristics such as heavy traffic or other unsafe conditions that discourage people from walking or being physically active outdoors. The combination of unhealthy social and environmental risk factors, including limited access to healthy foods and opportunities for physical activity, can contribute to increased levels of chronic stress among community members, which have been linked to increased levels of sedentary activity and increased calorie consumption. Creating Equal Opportunities for a Healthy Weight focuses on the key obesity prevention goals and recommendations outlined in Accelerating Progress in Obesity Prevention through the lens of health equity. This report explores critical aspects of obesity prevention, while discussing potential future research, policy, and action that could lead to equity in opportunities to achieve a healthy weight. Table of Contents Front Matter 1 Introduction and Themes of the Workshop 2 Building Physical and Social Environments for Physical Activity in High-Risk Communities 3 Combating Disparities in the Food and Beverage Environments of Ethnic Minority and Low-Income Communities 4 Equity-Focused Approaches to Obesity Prevention in Workplaces 5 Pathways to Obesity Prevention for Ethnic Minority and Low-Income Children and Adults in Primary Care 6 Advertising, Promotion, and Education: Bringing Health Equity to the Message Environment 7 Upgrading Food and Physical Activity Options Before, During, and After School in Low-Income Neighborhoods 8 Bringing the Pieces Together References Appendix A: Workshop Agenda Appendix B: Speaker Biographical Sketches Appendix C: Workshop Participants Appendix D: Statements at the Workshop Appendix E: Abbreviations and Acronyms

Parenting Matters - Supporting Parents of Children Ages 0-8 (Paperback): National Academies of Sciences, Engineering, and... Parenting Matters - Supporting Parents of Children Ages 0-8 (Paperback)
National Academies of Sciences, Engineering, and Medicine, Division of Behavioral and Social Sciences and Education, Board on Children, Youth, and Families, Committee on Supporting the Parents of Young Children; Edited by Heather Breiner, …
R1,949 Discovery Miles 19 490 Ships in 12 - 17 working days

Decades of research have demonstrated that the parent-child dyad and the environment of the family?which includes all primary caregivers?are at the foundation of children's well- being and healthy development. From birth, children are learning and rely on parents and the other caregivers in their lives to protect and care for them. The impact of parents may never be greater than during the earliest years of life, when a child's brain is rapidly developing and when nearly all of her or his experiences are created and shaped by parents and the family environment. Parents help children build and refine their knowledge and skills, charting a trajectory for their health and well-being during childhood and beyond. The experience of parenting also impacts parents themselves. For instance, parenting can enrich and give focus to parents' lives; generate stress or calm; and create any number of emotions, including feelings of happiness, sadness, fulfillment, and anger. Parenting of young children today takes place in the context of significant ongoing developments. These include: a rapidly growing body of science on early childhood, increases in funding for programs and services for families, changing demographics of the U.S. population, and greater diversity of family structure. Additionally, parenting is increasingly being shaped by technology and increased access to information about parenting. Parenting Matters identifies parenting knowledge, attitudes, and practices associated with positive developmental outcomes in children ages 0-8; universal/preventive and targeted strategies used in a variety of settings that have been effective with parents of young children and that support the identified knowledge, attitudes, and practices; and barriers to and facilitators for parents' use of practices that lead to healthy child outcomes as well as their participation in effective programs and services. This report makes recommendations directed at an array of stakeholders, for promoting the wide-scale adoption of effective programs and services for parents and on areas that warrant further research to inform policy and practice. It is meant to serve as a roadmap for the future of parenting policy, research, and practice in the United States. Table of Contents Front Matter Summary 1 Introduction 2 Parenting Knowledge, Attitudes, and Practices 3 Federal Policies and Investments Supporting Parents and Children in the United States 4 Universal/Preventive and Widely Used Interventions 5 Targeted Interventions Supporting Parents of Children with Special Needs, Parents Facing Special Adversities, and Parents Involved with Child Welfare Services 6 Elements of Effective Parenting Programs and Strategies for Increasing Program Participation and Retention 7 Toward a National Framework 8 Conclusions and Recommendations Appendix A: Public Session Agendas Appendix B: Clearinghouses Used to Identify Interventions with Evidence of Effectiveness Appendix C: Table of Parenting Interventions Appendix D: Biographical Sketches of Committee Members

Investing in the Health and Well-Being of Young Adults (Paperback): Board on Children, Youth, and Families, Institute of... Investing in the Health and Well-Being of Young Adults (Paperback)
Board on Children, Youth, and Families, Institute of Medicine, National Research Council, Committee on Improving the Health, Safety, and Well-Being of Young Adults; Edited by Richard J Bonnie, …
R2,007 Discovery Miles 20 070 Ships in 12 - 17 working days

Young adulthood - ages approximately 18 to 26 - is a critical period of development with long-lasting implications for a person's economic security, health and well-being. Young adults are key contributors to the nation's workforce and military services and, since many are parents, to the healthy development of the next generation. Although 'millennials' have received attention in the popular media in recent years, young adults are too rarely treated as a distinct population in policy, programs, and research. Instead, they are often grouped with adolescents or, more often, with all adults. Currently, the nation is experiencing economic restructuring, widening inequality, a rapidly rising ratio of older adults, and an increasingly diverse population. The possible transformative effects of these features make focus on young adults especially important. A systematic approach to understanding and responding to the unique circumstances and needs of today's young adults can help to pave the way to a more productive and equitable tomorrow for young adults in particular and our society at large. Investing in The Health and Well-Being of Young Adults describes what is meant by the term young adulthood, who young adults are, what they are doing, and what they need. This study recommends actions that nonprofit programs and federal, state, and local agencies can take to help young adults make a successful transition from adolescence to adulthood. According to this report, young adults should be considered as a separate group from adolescents and older adults. Investing in The Health and Well-Being of Young Adults makes the case that increased efforts to improve high school and college graduate rates and education and workforce development systems that are more closely tied to high-demand economic sectors will help this age group achieve greater opportunity and success. The report also discusses the health status of young adults and makes recommendations to develop evidence-based practices for young adults for medical and behavioral health, including preventions. What happens during the young adult years has profound implications for the rest of the life course, and the stability and progress of society at large depends on how any cohort of young adults fares as a whole. Investing in The Health and Well-Being of Young Adults will provide a roadmap to improving outcomes for this age group as they transition from adolescence to adulthood.

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