Herman Mashaba rose from humble beginnings to become one of South Africa’s wealthiest and best-known entrepreneurs, as well as Mayor of Johannesburg.

His remarkable story begins in a small village in Gauteng, where we meet the cocky youngster who refused to settle for a future that offered nothing. Forced to drop out of university, the determined young man fought to establish the first black-owned haircare company in South Africa. Mashaba struggled every day of his life – against apartheid, with its demeaning laws, and against his competitors to grab market share for his business. In the process, Mashaba learnt lessons that few business schools teach today.

This is a story of survival, and of determination in adversity. It is also a love story between Herman and Connie, his wife of 35 years, who embarked on this journey together. Mashaba shows the importance of having a vision, daring to dream it, and then making it happen. This inspiring book will leave you with the question: “If he did it, why can’t I?”

Herman Mashaba is a self-made entrepreneur who started his business Black Like Me in the dark days of apartheid in South Africa. He has told the story of his journey from the poverty of Hammanskraal to the comfort of a successful business in his book Black Like You.

When Nelson Mandela became South Africa’s president in 1994, Mashaba thought his struggle for personal and economic freedom was over, the battle was won. Twenty-one years later, he has had to question that assumption as his hard won freedoms are eroded and economic controls tighten. Mashaba is committed to freeing South Africans from poverty.

In this book Mashaba outlines his crusade for economic freedom for all South Africans – through a firm commitment to capitalist principles. He describes the changes in his political affiliations and maps out the route South Africa needs to follow to escape entrenched unemployment and poverty.

Herman Mashaba rose from humble beginnings to become one of South Africa's wealthiest and best-known entrepreneurs. His remarkable story begins in a small village in Gauteng, where we meet the cocky youngster who refused to settle for a future that offered nothing. Forced to drop out of university, the determined young man fought to establish the first black-owned haircare company in South Africa. Mashaba struggled every day of his life – against apartheid, with its demeaning laws, and against his competitors to grab market share for his business. In the process, Mashaba learnt lessons that few business schools teach today. This is a story of survival, and of determination in adversity. It is also a love story between Herman and Connie, his wife of 30 years, who embarked on this journey together. Mashaba shows the importance of having a vision, daring to dream it, and then making it happen. This inspiring book will leave you with the question: "If he did it, why can't I?"