Unlike some other reproductions of classic texts (1) We have not used OCR(Optical Character Recognition), as this leads to bad quality books with introduced typos. (2) In books where there are images such as portraits, maps, sketches etc We have endeavoured to keep the quality of these images, so they represent accurately the original artefact. Although occasionally there may be certain imperfections with these old texts, we feel they deserve to be made available for future generations to enjoy.

Unlike some other reproductions of classic texts (1) We have not used OCR(Optical Character Recognition), as this leads to bad quality books with introduced typos. (2) In books where there are images such as portraits, maps, sketches etc We have endeavoured to keep the quality of these images, so they represent accurately the original artefact. Although occasionally there may be certain imperfections with these old texts, we feel they deserve to be made available for future generations to enjoy.

Using data analytics and big data in marketing and strategic decision-making is a key priority at many organisations and subsequently a vital part of the skills set for a successful marketing professional operating today. Authored by world-leading authorities in the field, Marketing Analytics provides a thoroughly contemporary overview of marketing analytics and coverage of a wide range of cutting edge data analytics techniques. It offers a powerful framework, organising data analysis techniques around solving four underlying marketing problems: the 'First Principles of Marketing'. In this way, it offers an action-oriented, applied approach to managing marketing complexities and issues, and a sound grounding in making effective decisions based on strong evidence. It is supported by vivid international cases and examples, and applied pedagogical features. The companion website offers comprehensive classroom instruction slides, videos including walk throughs on all the examples and methods in the book, data sets, a test bank and a solution guide for instructors.

Every year, around the world, between 250,000 and 500,000 people suffer a spinal cord injury (SCI). Those with an SCI are two to five times more likely to die prematurely than people without a spinal cord injury, with worse survival rates in low- and middle-income countries. Dynamic aerobic requires integrated physiologic responses across the musculoskeletal, cardiovascular, autonomic, pulmonary, thermoregulatory, and immunologic systems. Moreover, regular aerobic exercise beneficially impacts these same systems, reducing the risk for a range of diseases and maladies. This book will present comprehensive information on the unique physiologic effects of SCI and the potential role of exercise in treating and mitigating these effects. In addition, it will incorporate work from scientists across a number of disciplines and have contributors at multiple levels of investigation and across physiologic systems. Furthermore, SCI can be considered an accelerated form of aging due to the severely restricted physical inactivity imposed, usually at an early age. Therefore, the information presented may have a broader importance to the physiology of aging as it relates to inactivity. Lastly, the need for certain levels of regular aerobic exercise to engender adaptations beneficial to health is not altered by the burden of an SCI. Indeed, the amounts of exercise necessary may be even greater than the able-bodied due to 'passive' ambulation. This book will also address the potential health benefits for those with an SCI that can be realized if a sufficient exercise stimulus is provided.

A collection of seventeen articles by colleagues and former students of Professor J. Maxwell Miller who taught at the Candler School of Theology, Emory University. The papers deal with the history, chronology, geography, archaeology and epigraphy of ancient Israel and its setting in the Levant, and range from broad methodological discussions of historiography to focused analyses of individual texts or historical issues. A review of Miller's career and a select bibliography of his publications are also included.>

This book is a thorough, eco-critical re-evaluation of Lord Byron (1789-1824), claiming him as one of the most important ecological poets in the British Romantic tradition. Using political ecology, post-humanist theory, new materialism, and ecological science, the book shows that Byron's major poems-Childe Harold's Pilgrimage, the metaphysical dramas, and Don Juan-are deeply engaged with developing a cultural ecology that could account for the co-creative synergies in human and natural systems, and ground an emancipatory ecopolitics and ecopoetics scaled to address globalized human threats to socio-environmental thriving in the post-Waterloo era. In counterpointing Byron's eco-cosmopolitanism to the localist dwelling praxis advocated by Romantic Lake poets, Byron's Nature seeks to enlarge our understanding of the extraordinary range, depth, and importance of Romanticism's inquiry into the meaning of nature and our ethical relation to it.

Medicine in the United States is big business. We spend 50 percent more on health care per capita than other developed countries, but a multitude of measures indicate that we are not getting health-care value for our money. In Too Big to Succeed, author Dr. Russell J. Andrews details why health care in America has become more expensive but less effective and outlines a new paradigm for health-care delivery.

Too Big to Succeed describes how American medicine is on an unsustainable course: costs are increasing while benefits are deteriorating in comparison with other developed nations. Beginning with the Hippocratic Oath and the the premedical student, Andrews traces the myriad ways in which the profit motive has infiltrated American medicine--including medical school training, current models of health-care delivery, medical professional societies, medical research, and medical drug and device development.

Presenting an insider's look into the current crisis in health care, Andrews demonstrates that until both the physician and the patient return to the relationship that underlies medicine, physicians will not experience the joy of healing those who seek their help and patients will not appreciate that a good physician is a permanent part of their lives.

This volume, Why Europe? Problems of Culture and Identity: Media, Film, Gender, Youth and Education , addresses a range of issues which underlie the notions of European identity. Among them are: what does it mean to be a European? What ideologies have shaped the political debate over the last two centuries? What place will minorities find in the Europe of the twenty-first century? What roles will women play in the future communities? Will Europe become more open to diversity, or become increasingly introspective, a 'fortress Europe'?