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The Farming Game is the agricultural management text for the
twenty-first century. The central theme underpinning this text is
that the farm management context is most usefully and reliably
managed by the application of economic ways of thinking. In this
text, the practice of farm management is approached in an
integrated way, leaving no significant issues about management
uncovered. Finance, investment, decision analysis, management,
economic thinking, growth, risk and marketing are critical and
exciting domains of interest that are brought together to give the
reader a thorough and comprehensive understanding of how the
farming situation is best analysed and managed. The text is
essential reading for those who seek to manage agricultural
businesses well and for those with interest throughout agricultural
supply chains who need to understand the character of farms as the
core of agribusiness systems.
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