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The Tobey/Slater/Blair/Crawford series builds essential skills one
at a time by breaking the mathematics down into manageable pieces.
This practical "building block" organization makes it easy for
students to understand each topic and gain confidence as they move
through each section. Students will find many opportunities to
check and reinforce their understanding of concepts throughout the
text and its MyMathLab course. With this revision, the author team
has added a new Math Coach feature that provides students with an
office hour experience by helping them to avoid commonly made
mistakes. With Tobey/Slater/Blair/Crawford, students have a tutor,
a study companion, and now a coach, with them every step of the
way.
The Tobey/Slater/Blair/Crawford series builds essential skills one
at a time by breaking the mathematics down into manageable pieces.
This practical "building block" organization makes it easy for
students to understand each topic and gain confidence as they move
through each section. Students will find many opportunities to
check and reinforce their understanding of concepts throughout the
text and its MyMathLab course. With this revision, the author team
has added a new Math Coach feature that provides students with an
office hour experience by helping them to avoid commonly made
mistakes. With Tobey/Slater/Blair/Crawford, students have a tutor,
a study companion, and now a coach, with them every step of the
way.
The Tobey/Slater/Blair/Crawford series builds essential skills one
at a time by breaking the mathematics down into manageable pieces.
This practical "building block" organization makes it easy for
students to understand each topic and gain confidence as they move
through each section. Students will find many opportunities to
check and reinforce their understanding of concepts throughout the
text and its MyMathLab course. With this revision, the author team
has added a new Math Coach feature that provides students with an
office hour experience by helping them to avoid commonly made
mistakes. With Tobey/Slater/Blair/Crawford, students have a tutor,
a study companion, and now a coach, with them every step of the
way.
The Fourteenth Edition of Practical Business Math Procedures
provides students with an engaging and personalized way to learn,
leading to success in the classroom and beyond. Respected authors
Jeffrey Slater and Sharon Wittry incorporate examples from The Wall
Street Journal and Kiplinger throughout the entirety of the text to
reinforce real-world application of business math. Every chapter
concludes with the "My Money" exercises, which encourage students
to apply the chapter material to their personal finances while
utilizing the Internet's many resources. Connect is the only
integrated learning system that empowers students by continuously
adapting to deliver precisely what they need, when they need it,
and how they need it, so that your class time is more engaging and
effective.
These worksheets provide extra practice exercises for every section
of the text with ample space for students to show their work on the
practice exercises and Math Coach problems. Additionally, the
workbook is correlated to the new Guided Learning Videos and the
Math Coach Videos so that students can follow along, take notes,
and practice as they go.
Math for Business & Finance: An Algebraic Approach provides
modern examples for students to understand business mathematics and
make connections with real-world applications. The course covers
mathematical concepts from an algebraic approach, combined with
Business applications. Every chapter is devoted to a Personal
Finance theme, with topics that include Payroll and the Cost of
Purchasing a Home. There is also extensive integration of
scientific calculator notation, and also has the Wall Street
Journal and Kiplinger news clips that have been widely popular in
Jeffrey Slater's other two Business Math texts. Connect is the only
integrated learning system that empowers students by continuously
adapting to deliver precisely what they need, when they need it,
and how they need it, so that your class time is more engaging and
effective.
Beginning your marketing journey? Learn about marketing from a
successful entrepreneur through my first-hand business experiences
connecting with great communicators like President Reagan, Ben
& Jerry's, Macho Man Randy Savage and Joe Frazier. Over the
last 30 years, my life has revolved around stories about family,
food and marketing. I love unraveling the threads of these tales to
bring personal experiences to life and to teach clear and simple
lessons about important moments in my life. I wondered if I could
help the community of marketing novices who are hungry to unravel
some of the mysteries of marketing by telling a few stories from my
marketing career. In this book, I share many special lessons
learned with their own eureka moment that highlighted important
aspects about successful marketing and brand-building ideas. These
lessons didn't occur in a classroom. They happened in the real and
at times, surreal world through interactions with a wide range of
both famous and not-so-famous people. I learned from a President of
the United States named Reagan, a professional wrestler named Macho
Man Randy Savage and the exotically strange and wonderful Frank
Zappa. During my marketing journey, I came to understand how much
you can learn about business and marketing by being in the moment.
Looking back, I realize that my marketing adventures were meant to
teach, to inspire and eventually be shared with others interested
in understanding marketing. Each story is wrapped with a single key
marketing lesson, concept or insight that has helped me learn an
important brand building strategies or a practical tactic. When you
combine these stories together, they are like preparing a meal
where each ingredient is blended together to create a sweet and
delicious marketing cuisine. There are plenty of textbooks and
how-to-books available where you can also learn some of these
principles. THIS BOOK IS DIFFERENT. My book is written by an
experienced entrepreneur who did exactly what you want to do -
successfully use marketing to grow a brand and to create an
emotional bond between your product and your customers. Each
example in this marketing memoir is filled with personal anecdotes
embedded with crisp, clear information that you can use to improve
your own communications efforts. My sincere hope is that this book
will spark your creativity and assist as you successfully build
your brand and grow your business. Within each individual story I
have extracted a key word or phrase as a marketing lesson. In
simple and straightforward language, these 21 key words can help
guide you in your entrepreneurial venture or small to mid-sized
business. The book will answer marketing questions such as... Why
you must differentiate your brand from the category to be noticed
and to have the market share your story. Why asking questions is
one of most powerful way to market and sell a product or service.
Fearlessness is a critical requirement to help you get to the next
level of success. Optimism plays a surprising role in all marketing
activities. Learn why. Storytelling is a key marketing tactics to
attract the right type of customers. Being on auto pilot can be
deadlier for a brand than a wrong decision. Never stay on cruise
control. Why is it vital to your brand's health that you are highly
focused? The extraordinary lesson that something as simple as
superb fried chicken can teach you about the power of marketing
through word of mouth. Those who have studied marketing in business
school may not find my approach of great value although I hope they
will be amused by some of my life stories. Some might be critical
that I have over simplified marketing. I accept that at face value
and this book may not be for you. My book is for someone beginning
their marketing journey that needs a marketing coach. The goal in
writing this book is modest. I only want my marketing memoir to
help one person: You.
For College Accounting and Bookkeeping courses. Available in two
different volumes; Chapter 1-25 fits best in a two semester course
where as the Chapter 1-12 version is best for the one semester
courses. This is the College Accounting book that focuses on
getting back to the basics of Accounting.
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