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Broadcasting Hollywood: The Struggle Over Feature Films on Early
Television uses extensive archival research into the files of
studios, networks, advertising agencies, unions and guilds, theatre
associations, the FCC, and key legal cases to analyze the tensions
and synergies between the film and television industries in the
early years of television. This analysis of the case study of the
struggle over Hollywood’s feature films appearing on television
in the 1940s and 1950s illustrates that the notion
of an industry misunderstands the complex array of
stakeholders who work in and profit from a media sector, and models
a variegated examination of the history of media industries.
Ultimately, it draws a parallel to the contemporary period and the
introduction of digital media to highlight the fact that history
repeats itself and can therefore play a key role in helping media
industry scholars and practitioners to understand and navigate
contemporary industrial phenomena.
Broadcasting Hollywood: The Struggle Over Feature Films on Early
Television uses extensive archival research into the files of
studios, networks, advertising agencies, unions and guilds, theatre
associations, the FCC, and key legal cases to analyze the tensions
and synergies between the film and television industries in the
early years of television. This analysis of the case study of the
struggle over Hollywood's feature films appearing on television in
the 1940s and 1950s illustrates that the notion of an industry
misunderstands the complex array of stakeholders who work in and
profit from a media sector, and models a variegated examination of
the history of media industries. Ultimately, it draws a parallel to
the contemporary period and the introduction of digital media to
highlight the fact that history repeats itself and can therefore
play a key role in helping media industry scholars and
practitioners to understand and navigate contemporary industrial
phenomena.
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