Jerry Lawler is hailed as one of sports-entertainment's most enduring and colorful characters. His life has been filled with hilarious, never-been-told stories...until now! His reign consists of thirteen championships (one of which he's held more than "forty" times), three marriages, and two children. He's dominated Memphis radio and television airwaves. Starred in feature films. Recorded albums. Tolerated countless sprains, broken bones, concussions, and contusions. The way Jerry "The King" Lawler tells it, if you're good at something, do it more than "once."

"It's Good To Be The King...Sometimes" is a no-holds-barred personal account from the "puppies"-pantin' King of one-liners, who steps out from behind the announcer's desk of "WWE Raw" to hold court about "everything." His passion for art that first drew him to the ring of a rundown West Memphis movie theater over thirty years ago. The comic adventures and tragic bumps endured journeying down the "Music Highway" of Interstate 40 with the National Wrestling Alliance. Earning his royal personage in the Bluff City of the Mighty Mississippi against his own mentor, "Fabulous" Jackie Fargo. Grappling with mat legends Ric Flair, Lou Thesz, Jesse Ventura, Andre the Giant, Terry Funk, and Bret "Hitman" Hart. And his crowning achievements as co-ruler of the United States Wrestling Association, which contributed to the rise of future WWE Superstars Hulk Hogan, Undertaker, Stone Cold Steve Austin, and The Rock.

It's time you lackeys pay heed as the King reveals the schemes and outrageous storylines to many of wrestling's most fantastic theatrics and all-too-real moments. Lawler tells of his legendary "feud" with Andy Kaufman, and his much-publicized confrontation with the actor portraying the late comedian on the set of "Man on the Moon, " and the "Karate-versus-Wrestling" match that almost occurred between Lawler and Memphis's "other" King. And be sure to honor his royal proclamations regarding former wives, and his mother's opinion of wrestling; why he once sued future boss Vince McMahon...and "won;" and the body part he truly worships on a WWE Diva.