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This book analyses the Korean film industry emergence and
development in a global business and economic perspective. This is
one of the first books to compare the film policies and industries
of the world's six largest film industries - featuring Korea as the
central character - with the aim of defining the contours of what
constitutes an effective film policy. It presents many cases
showing that, contrary to what is often believed, an economically
sound policy is a good instrument for achieving desired cultural
goals. It uses a set of analytical tools - borrowed from the
economic analysis of international trade policies - to provide a
rich harvest of new, rigorous, and often unexpected results on the
effectiveness of the existing film policies. The implications found
in this book are relevant not only for Korea, but for all other
countries that wish to foster or enhance the competitiveness of
their film industries. This book will be of interest to a wide
spectrum of scholars interested in cultural studies - media and
cultural specialists, political scientists, sociologists,
historians - in addition to business analysts and economists
specialized in cultural economics. As this book focuses on film
policies and how to improve them, it will also appeal to
policymakers, business figures, public relations officials, and
staff from international organizations working on the film
industry.
This book analyses the Korean film industry emergence and
development in a global business and economic perspective. This is
one of the first books to compare the film policies and industries
of the world's six largest film industries - featuring Korea as the
central character - with the aim of defining the contours of what
constitutes an effective film policy. It presents many cases
showing that, contrary to what is often believed, an economically
sound policy is a good instrument for achieving desired cultural
goals. It uses a set of analytical tools - borrowed from the
economic analysis of international trade policies - to provide a
rich harvest of new, rigorous, and often unexpected results on the
effectiveness of the existing film policies. The implications found
in this book are relevant not only for Korea, but for all other
countries that wish to foster or enhance the competitiveness of
their film industries. This book will be of interest to a wide
spectrum of scholars interested in cultural studies - media and
cultural specialists, political scientists, sociologists,
historians - in addition to business analysts and economists
specialized in cultural economics. As this book focuses on film
policies and how to improve them, it will also appeal to
policymakers, business figures, public relations officials, and
staff from international organizations working on the film
industry.
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