Unlike some other reproductions of classic texts (1) We have not used OCR(Optical Character Recognition), as this leads to bad quality books with introduced typos. (2) In books where there are images such as portraits, maps, sketches etc We have endeavoured to keep the quality of these images, so they represent accurately the original artefact. Although occasionally there may be certain imperfections with these old texts, we feel they deserve to be made available for future generations to enjoy.

For the first time in book form, "B2B Customer Insight: The Proven Path to Growth," will reveal how customer insight surveys tailored to B2B relationships generate significant strategic data; data that, when properly applied, enables company management to expand their share of existing markets as well as successfully penetrate new ones. When these surveys are regularly conducted and implemented, they lead to increased long-term profits and sustainable growth. This book will appeal to virtually anyone wanting to learn about the hidden dynamics of B2B transactions, and how to make those dynamics work in a supplier's favor in their customer relationships and overall business development. In my 20 years of consulting with large manufacturing companies in a variety of industries, I've been able to develop a tested and proven customer insight methodology that I will share for the first time in this book. Utilizing real-life case studies with clients who have agreed to participate in this project, I will also discuss how this research process should never stop with the numbers. Instead, it should provide practical and impactful solutions to specific business dilemmas. The advantage of offering actual case studies of companies who successfully made significant changes (of course based on our PMG customer insight surveys) will also differentiate us from other B2B business books that lack hard, fact-based guidance as well as multiple examples of genuine and significant application.

The pristine grass and white uniforms of Wimbledon and the aggressive hard courts of the U.S. Open have inspired tens of thousands of amateur tennis players in North America. Millions of people watch the tournaments each year on television and the stars of recent decades are household names, but relatively few people know the history of the game. In the Middle Ages and the Renaissance it was a ""jeu de paume,"" a game played at French and English royal courts with hands rather than rackets. The modern game, however, dates from 1874, when Major Walter Clopton Wingfield developed a variation on the game for the amusement of his house guests in Wales. After he laid out the basic rules, the game spread quickly--the first championship at Wimbledon was held in 1877, followed soon after by the first American tournament in 1880.

Published in association with the All England Lawn Tennis Club--better known as Wimbledon--this attractive, collectible book examines the history of the rules of tennis from their first codification to the present day. Included is a fascinating introduction by John Barrett, the BBC's now retired "voice of tennis" who played in twenty-one consecutive Wimbledon Championships, that looks at the circumstances of the composition of the first rules, their scope, and evolution. "The Original Rules of Tennis "is a must for spectators and players alike.""

Cranborne Chase, in central southern England, is the area where British field archaeology developed in its modern form. The site of General Pitt Rivers' pioneering excavations in the nineteenth century, Cranborne Chase also provides a microcosm of virtually all the major types of filed monument present in southern England as a whole. Much of the archaeological material has fortuitously survived, offering the fullest chronological cover of any part of the prehistoric British landscape. Martin Green began working in this region in 1968 and was joined by John Barrett and Richard Bradley in 1977 for a fuller programme of survey and excavation that lasted for nearly ten years. In this important study, they apply some of the questions in prehistory to one of the first regions of the country to be studied in such detail. The book is a regional study of long-term change in British prehistory, and contains a unique collection of data. A landmark in the archaeological literature, it will be essential reading for students and scholars of British prehistory and social and historical geography, and also for all those involved with archaeological methods.

A very special new edition of this beautiful and award-winning official coffee table book which celebrates one of sport's most historic and iconic venues as it celebrates its 100th birthday. The Centre Court at Wimbledon is known throughout the world and is famous for the legends who have graced its hallowed grass and the wonderful matches that have been played out in front of awed sold-out crowds. It truly is a fantastic theatre where players meet with 'triumph or disaster'. As it reaches its centenary year, Centre Court's place in the pantheon of sporting theatres is assured - and this book is a fitting tribute to its rich history.

Based on international research, this collection incorporates a critical analysis of World Health Organization cross-cultural findings. Contributors share an interest in subjective and interpretive aspects of illness, while maintaining the concept of schizophrenia that addresses its biological aspects. The volume is of interest to scholars in the social and human sciences, and of practical relevance not only to psychiatrists, but all mental health professionals encountering the clinical problems bridging culture and psychosis.

Based on international research, this collection incorporates a critical analysis of World Health Organization cross-cultural findings. Contributors share an interest in subjective and interpretive aspects of illness, while maintaining the concept of schizophrenia that addresses its biological aspects. The volume is of interest to scholars in the social and human sciences, and of practical relevance not only to psychiatrists, but all mental health professionals encountering the clinical problems bridging culture and psychosis.

A guide to the practice of stem cell transplantation, its status in the treatment of various disorders and the problems that arise after transplantation, aimed at the whole transplant team. An up to date guide to best practice in the use of stem cell transplantation, covering current status in the treatment of malignant and non-malignant conditions, practical aspects and problems such as infection and graft versus host disease. Has a practical, accessible approach with free use of algorithms, list tables. Aimed at the whole transplant team - this is an interdisciplinary field. International contributor team with editors in the UK and USA. Illustrated in colour throughout.

This book reconsiders how we can understand archaeology on a grand scale by abandoning the claims that material remains stand for the people and institutions that produced them, or that genetic change somehow caused cultural change. Our challenge is to understand the worlds that made great projects like the building of Stonehenge or Mycenae possible. The radiocarbon revolution made the old view that the architecture of Mycenae influenced the building of Stonehenge untenable. But the recent use of 'big data' and of genetic histories have led archaeology back to a worldview where 'big problems' are assumed to require 'big solutions'. Making an animated plea for bottom-up rather than top-down solutions, the authors consider how life was made possible by living in the local and materially distinct worlds of the period. By considering how people once built connections between each other through their production and use of things, their movement between and occupancy of places, and their treatment of the dead, we learn about the kinds of identities that people constructed for themselves. Stonehenge did not require an architect from Mycenae for it to be built, but the builders of Stonehenge and Mycenae would have shared a mutual recognition of the kinds of humans that they were, and the kinds of practices these monuments were once host to.