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When the global economy and world order become uncertain, where do
we look for a sense of where things are heading? Can the World Be
Wrong? lays out a compelling case for looking to long-term trends
in global public opinion to help predict the future. Written by a
pioneer of global polling, the book is provocatively illustrated by
decade-long public opinion trends across 20 countries, on subjects
ranging from geopolitics, globalization, the economy, the role of
companies and the UN, to changing consumer trends and the future of
democracy in the 21st century. Doug Miller, the founder and
Chairman of the global research consultancy GlobeScan Inc., offers
30 never-before-released global opinion polls that inform this
expose of where the world may be headed. This essentially
optimistic book delivers a fascinating briefing on below-the-radar
trends that business leaders and policy-makers follow closely and
thoughtful citizens need to understand. Miller brings his topics
alive with behind-the-scenes looks at the World Economic Forum in
Davos, the World Social Forum in Porto Alegre (Brazil), the
International Business Leaders Forum in London, the United Nations
Headquarters in New York, the White House, and boardrooms around
the world. Can the World be Wrong? reveals what we really think of
our leaders, businesses and policy-makers, and what this might all
say about where we're headed in the 21st century. The book is
essential reading for leaders, managers, policy-makers and
researchers seeking to understand the power of global opinion and
the implications it may have.
When the global economy and world order become uncertain, where do
we look for a sense of where things are heading? Can the World Be
Wrong? lays out a compelling case for looking to long-term trends
in global public opinion to help predict the future. Written by a
pioneer of global polling, the book is provocatively illustrated by
decade-long public opinion trends across 20 countries, on subjects
ranging from geopolitics, globalization, the economy, the role of
companies and the UN, to changing consumer trends and the future of
democracy in the 21st century. Doug Miller, the founder and
Chairman of the global research consultancy GlobeScan Inc., offers
30 never-before-released global opinion polls that inform this
expose of where the world may be headed. This essentially
optimistic book delivers a fascinating briefing on below-the-radar
trends that business leaders and policy-makers follow closely and
thoughtful citizens need to understand. Miller brings his topics
alive with behind-the-scenes looks at the World Economic Forum in
Davos, the World Social Forum in Porto Alegre (Brazil), the
International Business Leaders Forum in London, the United Nations
Headquarters in New York, the White House, and boardrooms around
the world. Can the World be Wrong? reveals what we really think of
our leaders, businesses and policy-makers, and what this might all
say about where we're headed in the 21st century. The book is
essential reading for leaders, managers, policy-makers and
researchers seeking to understand the power of global opinion and
the implications it may have.
A world of 9 billion people by mid-century will demand fundamental
changes in our mindsets, behaviors, cultures, and overarching
paradigm. Just as our species broke the Sound Barrier during the
1940s and 1950s, a new breed of innovator, entrepreneur, and
investor is lining up to break the Sustainability Barrier. In this
book, John Elkington introduces the Zeronauts - a new breed of
innovator, determined to drive problems such as carbon, waste,
toxics, and poverty to zero - as well as creating the first
Zeronaut Roll of Honor, spotlighting 50 pioneers in the field of
zero. Zeronauts are innovating in an astonishing range of areas,
tackling hugely diverse economic, social, environmental, and
governance challenges. To give a sense of progress to date, we zero
in on five key challenges (the 5Ps): population growth, pandemics,
poverty, pollution, and proliferation. The power of zero has been
trumpeted, notably in relation to zero defects. This book
spotlights key lessons learned in the field of total quality
management - and introduces a five-stage "Pathways to Zero" model,
running through from the Eureka! discovery moment to the point
where a new way of doing things becomes endemic in the economy. In
order to move from incremental to transformative change, we must
embrace wider framings, deeper insights, higher targets, and longer
time scales. This book investigates some ways in which leading
Zeronauts are pushing change in relevant directions, with cases
drawn from a spectrum of human activity - from water profligacy to
human genital mutilation. If we learn from these pioneers, the
twenty-first century could be our best yet.
Businesses today need to balance the pursuit of profit with the
needs of growing numbers of people on a planet under pressure.
While sustainability programs, government action, and nonprofits
are all parts of the solution, a growing contingent of
forward-looking leaders recognizes the real challenge: a
fundamental shift in the nature of commerce. CEOs and other leaders
must focus the practice of business on social, environmental, and
economic benefit--not only because it will make the world a better
place, but because it will ensure lasting profitability and success
in the business climate of tomorrow.
"The Breakthrough Challenge "is an inspiring call-to-action and
guide for this transformation, based on the work of the B Team, a
major initiative uniting leaders in sustainability. As founding
members of the B Team, John Elkington and Jochen Zeitz map out
their agenda for change. The most important goal for businesses
must be redefining the bottom line to account for true long-term
costs throughout the supply chain. To achieve this, leaders must
rethink everything: what counts on balance sheets, how to incentive
performance, who does what in the C-suite, and even what inspires
us. "The Breakthrough Challenge" draws on over 100 exclusive
interviews to show this shift in action, sharing the pioneering
work of leaders such as Paul Polman, CEO of Unilever; Arianna
Huffington, founder and CEO of "The Huffington Post; "Peter
Brabeck-Letmathe, chairman of the Nestle Group; Linda Fisher,
pioneering Chief Sustainability Officer at DuPont; among many
others.Change-as-usual strategies are not enough to move business
from breakdowns to breakthroughs. "The Breakthrough Challenge"
shows leaders how to achieve a true transformation and refocus the
definition of profitability on the lasting wellbeing of people and
planet--for the lasting success of their business.
Originally published in 1988. Europeans want a better environment.
Increasingly, too, they are demanding the products, services,
legislation and policies that will provide it. Green Pages reveals
what Europe's environmentalists plan to do next and how
environmental pressures will threaten major markets - and at the
same time opens up new opportunities for business, investment and
employment. Green Pages is a fantastic reference source for green
enterprise, and will be of interest to students of environmental
economics.
A world of 9 billion people by mid-century will demand fundamental
changes in our mindsets, behaviors, cultures, and overarching
paradigm. Just as our species broke the Sound Barrier during the
1940s and 1950s, a new breed of innovator, entrepreneur, and
investor is lining up to break the Sustainability Barrier. In this
book, John Elkington introduces the Zeronauts - a new breed of
innovator, determined to drive problems such as carbon, waste,
toxics, and poverty to zero - as well as creating the first
Zeronaut Roll of Honor, spotlighting 50 pioneers in the field of
zero. Zeronauts are innovating in an astonishing range of areas,
tackling hugely diverse economic, social, environmental, and
governance challenges. To give a sense of progress to date, we zero
in on five key challenges (the 5Ps): population growth, pandemics,
poverty, pollution, and proliferation. The power of zero has been
trumpeted, notably in relation to zero defects. This book
spotlights key lessons learned in the field of total quality
management - and introduces a five-stage "Pathways to Zero" model,
running through from the Eureka! discovery moment to the point
where a new way of doing things becomes endemic in the economy. In
order to move from incremental to transformative change, we must
embrace wider framings, deeper insights, higher targets, and longer
time scales. This book investigates some ways in which leading
Zeronauts are pushing change in relevant directions, with cases
drawn from a spectrum of human activity - from water profligacy to
human genital mutilation. If we learn from these pioneers, the
twenty-first century could be our best yet.
Originally published in 1988. Europeans want a better environment.
Increasingly, too, they are demanding the products, services,
legislation and policies that will provide it. Green Pages reveals
what Europe's environmentalists plan to do next and how
environmental pressures will threaten major markets - and at the
same time opens up new opportunities for business, investment and
employment. Green Pages is a fantastic reference source for green
enterprise, and will be of interest to students of environmental
economics.
The best practices in corporate sustainability performance are no
longer the exclusive domain of companies like Ben & Jerry's or
The Body Shop, as they were a decade ago; now, large, multinational
companies like G.E. and Wal-Mart are leading the way with
significant financial and organizational commitments to social and
environmental issues. However, good intentions aren't enough.
Whether motivated by concern for society and the environment,
government regulation, stakeholder pressures, or economic profit,
managers and strategists need to continue making significant
changes to more effectively manage their social, economic, and
environmental impacts - and to remain competitive. The guidance
they need to do that is in this book. Marc Epstein and Adriana Rejc
Buhovac have produced the ultimate how-to-do-it guide for corporate
leaders, strategists, academics, sustainability consultants, and
anyone else with an interest in actually making sustainability work
for organizations. With a growing number of corporate leaders
asking for urgent help in getting this done, the timing of the
updated edition of this landmark book could not be better.
Renowned playwright George Bernard Shaw once said "The reasonable
man adapts himself to the world, the unreasonable one persists in
trying to adapt the world to himself. Therefore all progress
depends on the unreasonable man." By this definition, some of
today's entrepreneurs are decidedly unreasonable--and have even
been dubbed crazy. Yet as John Elkington and Pamela Hartigan argue
in The Power of Unreasonable People, our very future may hinge on
their work. Through vivid stories, the authors identify the highly
unconventional entrepreneurs who are solving some of the world's
most pressing economic, social, and environmental problems. They
also show how these pioneers are disrupting existing industries,
value chains, and business models--and in the process creating
fast-growing markets around the world. By understanding these
entrepreneurs' mindsets and strategies, you gain vital insights
into future market opportunities for your own organization.
Providing a first-hand, on-the-ground look at a new breed of
entrepreneur, this book reveals how apparently unreasonable
innovators have built their enterprises, how their work will shape
risks and opportunities in the coming years, and what tomorrow's
leaders can learn from them. Start investing in, partnering with,
and learning from these world-shaping change agents, and you
position yourself to not only survive but also thrive in the new
business landscape they're helping to define.
Based on first--hand experience, The Chrysalis Economy explores
some extraordinary cases of corporate meta--morphosis as we begin
the long haul from todayA's Caterpillar Economy to tomorrowA's
Butterfly and Honeybee Economies. John Elkington looks over the
shoulders of business leaders and boards as they build the
values--based platforms essential for sustainable value creation.
He also looks at the corporate cultures which will be needed and
the steps required to achieve them.
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