From the meatpacking plants that inspired Henry Ford’s first moving assembly line to the domino theory that led America into Vietnam to the “bicycle for the mind” that Steve Jobs envisioned as the Macintosh computer, analogies have played a dynamic role in shaping the world around us—and still do today.

Analogies are far more complex than their SAT stereotype and lie at the very core of human cognition and creativity. Once we become aware of this, we start seeing them everywhere—in ads, apps, political debates, legal arguments, logos, and euphemisms, to name just a few. At their very best, analogies inspire new ways of thinking, enable invention, and motivate people to action. Unfortunately, not every analogy that rings true is true. That’s why, at their worst, analogies can deceive, manipulate, or mislead us into disaster. The challenge? Spotting the difference before it’s too late.

Rich with engaging stories, surprising examples, and a practical method to evaluate the truth or effectiveness of any analogy, Shortcut will improve critical thinking, enhance creativity, and offer readers a fresh approach to resolving some of today’s most intractable challenges.

A funny, erudite, and provocative exploration of puns, the people who make them, and this derided wordplay's remarkable impact on human history.

In "The Pun Also Rises," John Pollack-a former World Pun Champion and presidential speechwriter for Bill Clinton-explains why puns matter: They revolutionized language and played a pivotal role in making the modern world possible. Skillfully weaving together stories and evidence from history, brain science, pop culture, literature, anthropology, and humor, "The Pun Also Rises" is an authoritative yet playful exploration of puns.

With an engaging narrative, this book answers fundamental questions: Just what are puns? Why do people make them? How did punning impact the development of human language, and how did that drive creativity and progress? And why, after centuries of decline, does the pun still matter?

At once entertaining and educational, this engaging book builds a compelling case for the powerful and enduring role of puns in human discourse and innovation, and why they'll always be more than just some antics.

In the late 1990s John Pollack was working as a Washington speechwriter when, frustrated by the cynicism and hypocrisy on Capitol Hill, he quit his job to pursue a boyhood dream: to build a boat made entirely of wine corks and take it on an epic journey.
Cork Boat tells the story of Pollack's improbable quest. Overcoming one obstacle after another, he convinces skeptical bartenders to save their corks, corrals a brilliant but disorganized partner, and eventually cajoles more than one hundred volunteers who help build the boat until their fingers bleed. Ultimately, Pollack completes his vessel of 165,321 corks and sets sail on a fantastic voyage down the Douro River in Portugal, where the Cork Boat becomes a national sensation.
In recounting these adventures, Pollack skillfully meanders through fascinating arcana, from the cork wars to the history of rubber bands (some 15,000 of which help hold his boat together). He also offers an insider's look at the White House, where he was a Presidential speechwriter and enlisted navy stewards to save corks for the boat.
Written with unusual grace and disarming humor, Cork Boat is a buoyant tale of whimsy, adventure, and the power of imagination.