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The Idea Factory - Bell Labs and the Great Age of American Innovation (Paperback): Jon Gertner The Idea Factory - Bell Labs and the Great Age of American Innovation (Paperback)
Jon Gertner
R310 R256 Discovery Miles 2 560 Save R54 (17%) Ships in 9 - 15 working days

From its beginnings in the 1920s until its demise in the 1980s, Bell Labs-officially, the research and development wing of AT&T-was the biggest, and arguably the best, laboratory for new ideas in the world. From the transistor to the laser, from digital communications to cellular telephony, it's hard to find an aspect of modern life that hasn't been touched by Bell Labs. In The Idea Factory, Jon Gertner traces the origins of some of the twentieth century's most important inventions and delivers a riveting and heretofore untold chapter of American history. At its heart this is a story about the life and work of a small group of brilliant and eccentric men-Mervin Kelly, Bill Shockley, Claude Shannon, John Pierce, and Bill Baker-who spent their careers at Bell Labs. Today, when the drive to invent has become a mantra, Bell Labs offers us a way to enrich our understanding of the challenges and solutions to technological innovation. Here, after all, was where the foundational ideas on the management of innovation were born.

The Ice at the End of the World - An Epic Journey Into Greenland's Buried Past and Our Perilous Future (Paperback): Jon... The Ice at the End of the World - An Epic Journey Into Greenland's Buried Past and Our Perilous Future (Paperback)
Jon Gertner 1
Sold By Readers Warehouse - Fulfilled by Loot
R275 Discovery Miles 2 750 Ships in 5 - 7 working days

Greenland: a remote, mysterious, ice-covered rock with a population of just 56,000, has evolved from one of earth's last physical frontiers to its largest scientific laboratory. Locked within that vast 'white desert' are some of our planet's most profound secrets. As the Arctic climate warms, and Greenland's ice melts at an accelerating rate, the island is evolving into an economic and climatological hub, on which the future of the world turns. Journalist and historian Jon Gertner reconstructs in vivid, thrilling detail the heroic efforts of the scientists and explorers who have visited Greenland over the past 150 years - on skis, sleds, and now with planes and satellites, utilising every tool available to uncover the pressing secrets revealed by the ice before, thanks to climate change, it's too late. This is a story of epic adventures, populated by a colourful cast of scientists racing to get a handle on what will become of Greenland's ice and, ultimately, the world.

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